Global Motion Control Segment Marketing Director

Emerson; Lincoln (NE); On-site; USD 144,000 - 241,000; Full time

Job summary

Emerson is seeking a Segment Marketing Director for Motion Control to lead global marketing strategy, identify growth opportunities, and align with Sales, Product Management, and Engineering to drive sustainable growth. This role requires building market intelligence and leading cross-functional initiatives across industries and geographies.

You will shape GTM for new launches, guide messaging and pricing, and establish KPIs to measure program effectiveness while developing a high-performing

Qualifications

• Bachelor’s degree in Marketing, Business, Engineering, or related field.
• Demonstrated leadership experience.
• Experience building market strategies and translating insights into growth.

Responsibilities

• Develop and lead the segment marketing strategy for global Motion Control.
• Build market intelligence capabilities including market sizing and segmentation.
• Lead go-to-market strategies for product launches and growth programs.
• Guide positioning, value propositions, messaging, and pricing.
• Partner with Product Management and Engineering to translate market needs into opportunities.
• Partner with Sales and Marketing Communications on engagement and demand generation.
• Establish KPIs and operating rhythms to measure growth programs.

Skills

Strategic leadership

Segment marketing

Market strategy

Go-to-market

Market intelligence

Cross-functional collaboration

Pricing strategy

Sales enablement

Education

Bachelor’s degree in Marketing, Business, Engineering, or related field

Job description

Emerson is seeking a Segment Marketing Director for Motion Control to lead global marketing strategy, identify growth opportunities, and align with Sales, Product Management, and Engineering to drive sustainable growth. This role requires building market intelligence and leading cross-functional initiatives across industries and geographies.

You will shape GTM for new launches, guide messaging and pricing, and establish KPIs to measure program effectiveness while developing a high-performing