Global Marketing Manager – Smart Buildings (LATAM)

ABB; Bloomfield (CT); Hybrid; USD 90,000 - 130,000; Full time

Job summary

ABB in Bloomfield, CT is seeking a Market Development Manager to lead marketing strategy for the LATAM region, with a hybrid work model. You will guide the marketing team, design regional action plans, and ensure profitable growth while coordinating with global teams and local sales to drive demand.

The role requires cross‑functional leadership, strong product marketing experience, and fluency in English and Spanish to support diverse markets. Join ABB to help run what runs the world.

Qualifications

• Experience in product management, marketing, or sales within electrical distribution.
• 8 years of experience in low voltage electrical distribution industry.
• Strong focus on product introductions, customer awareness and campaign management.
• BS in electrical or mechanical engineering or related field; marketing degree preferred.
• Fluent in English and Spanish.

Responsibilities

• Define and implement the marketing strategy for the assigned area with focus on profitability and customer satisfaction.
• Lead, develop, and coach the Marketing team and manage the marketing action plan.
• Collaborate on region marketing initiatives and ensure alignment with global strategy.
• Support portfolio branding, naming, NPIs, and labeling decisions across teams.
• Maintain marketing collateral and coordinate global/regional launch events and catalog updates.
• Own and track the regional marketing budget and define quality metrics with dashboards.

Skills

Product management

Marketing

Sales

Electrical distribution

Team leadership

Education

Electrical engineering

Mechanical engineering

Marketing degree

Job description

ABB in Bloomfield, CT is seeking a Market Development Manager to lead marketing strategy for the LATAM region, with a hybrid work model. You will guide the marketing team, design regional action plans, and ensure profitable growth while coordinating with global teams and local sales to drive demand.

The role requires cross‑functional leadership, strong product marketing experience, and fluency in English and Spanish to support diverse markets. Join ABB to help run what runs the world.