Global Marketing Manager: Endourology Growth & Launches

BD Mexico; Covington (GA); On-site; USD 110,000 - 150,000; Full time

Job summary

BD is seeking a Global Marketing Manager to lead a high-impact Endourology portfolio within the Urological and Critical Care division. This role will manage disposable products and capital equipment, driving upcoming launches and optimizing the portfolio to deliver growth.

You will lead multi-channel campaigns, collaborate with sales and functions, and translate insights into strategies that meet unmet market needs. Travel up to 25% is required as part of this global role.

Qualifications

• Bachelor’s degree required.
• 3+ years marketing or commercial life sciences experience.
• Experience leading global product launches.
• Ability to travel up to 25%.

Responsibilities

• Develop and execute bold commercial strategies to achieve revenue and profitability targets, including launching new products, revitalizing existing solutions, optimizing pricing, and expanding promotional channels.
• Collaborate closely with sales and other functional leaders to capitalize on commercial opportunities.
• Enhance customer experience through improved demand/supply planning, responsive support, and proactive issue resolution.
• Lead the development of multi-channel marketing campaigns with compelling value propositions grounded in customer insights and clinical evidence.
• Translate market and customer insights into actionable strategies that address unmet market needs and accelerate portfolio growth.
• Build and manage relationships with key opinion leaders and strategic vendors, overseeing scope, timelines, and deliverables.
• Adhere to all company policies, procedures and business ethics codes and ensures that they are communicated and implemented within the team.

Skills

Strategic leadership

Cross-functional collaboration

Product launches

Market analysis

Negotiation & influence

Travel readiness

Education

Bachelor's degree

Job description

BD is seeking a Global Marketing Manager to lead a high-impact Endourology portfolio within the Urological and Critical Care division. This role will manage disposable products and capital equipment, driving upcoming launches and optimizing the portfolio to deliver growth.

You will lead multi-channel campaigns, collaborate with sales and functions, and translate insights into strategies that meet unmet market needs. Travel up to 25% is required as part of this global role.