Global Marketing Lead, Transplant Diagnostics

ThermoFisher Scientific; Boise (ID); On-site; USD 129,000 - 194,000; Full time

Job summary

Thermo Fisher Scientific seeks a Senior Global Marketing Manager for the Transplant Diagnostics Division (One Lambda) to drive market growth across regions and campaigns. You will translate scientific value into compelling commercial narratives and lead cross‑functional teams to deliver evidence-based activation playbooks.

Responsibilities include strategy development, campaign management, and collaboration with Medical Affairs, MSLs, HEOR, and regional teams to ensure compliant clinical

Qualifications

• Advanced degree plus 6 years of experience in product marketing within molecular diagnostics, IVD, genomics, or clinical diagnostics markets
• Bachelor’s degree plus 8 years of experience in product marketing within molecular diagnostics, IVD, genomics, or clinical diagnostics markets
• Strong expertise in market creation, segmentation analysis, and long-range planning
• Proven ability to map barriers to adoption and define strategies to overcome them
• Experience partnering with Medical Affairs, MSLs, HEOR, or clinical teams to develop evidence roadmaps
• Skilled in building scalable frameworks and market activation playbooks across regulatory environments
• Demonstrated success in global product launches and campaign management
• Expertise in storytelling and content creation across channels
• Strong understanding of customer journey marketing and integrated demand generation
• Ability to travel up to 25-30% internationally
• English language proficiency required; additional languages beneficial
• Must be legally authorized to work in the United States without sponsorship.

Responsibilities

• Drive growth and adoption of molecular diagnostics portfolio for transplant and clinical diagnostics
• Identify untapped market segments and define expansion strategies
• Develop evidence-based adoption frameworks and region-ready activation playbooks
• Create market narratives and launch campaigns across digital, video, email, and sales enablement
• Collaborate with Medical Affairs, MSLs, HEOR/MAVE and regional teams to shape education strategies and evidence requirements
• Lead integrated campaigns from strategy to execution and measure performance to hit revenue targets

Skills

Market creation

Segmentation analysis

Long‑range planning

Evidence roadmaps

Cross‑functional collaboration

Digital marketing

Content creation

Storytelling

Campaign management

Project management

Communication & presentation

Travel readiness

Education

Advanced degree +6 years

Bachelor’s degree +8 years

Job description

Thermo Fisher Scientific seeks a Senior Global Marketing Manager for the Transplant Diagnostics Division (One Lambda) to drive market growth across regions and campaigns. You will translate scientific value into compelling commercial narratives and lead cross‑functional teams to deliver evidence-based activation playbooks.

Responsibilities include strategy development, campaign management, and collaboration with Medical Affairs, MSLs, HEOR, and regional teams to ensure compliant clinical