Global Marketing Lead: AI-Driven Growth & Partnerships

Accenture PLC; Chicago (IL); On-site; USD 123,000 - 234,000; Full time

Job summary

Accenture Edge seeks a Marketing Senior Manager to drive strategy, partner engagement, content, demand generation, and performance for mid-market clients globally.

You will lead cross‑functional teams, shape messaging across buyer journeys, develop core content assets, manage campaigns, and deliver integrated demand programs that build awareness, pipeline, and measurable value with an AI‑first mindset.

Qualifications

• Minimum of 10 years of B2B marketing experience.
• Minimum of 5 years of marketing experience supporting technology products, services, or solutions.
• Expertise in mid-market, demand generation, and partner or ecosystem marketing.

Responsibilities

• Translate Accenture Edge priorities into marketing strategy and programs.
• Inform targeting, segmentation, and activation with business goals.
• Build joint marketing plans with technology partners.
• Develop Accenture Edge messaging across positioning and buyer journeys.
• Create content assets and client-focused stories for channels and markets.
• Deliver integrated demand generation programs reaching mid-market buyers.
• Collaborate with global marketing team to share insights and coach others.
• Measure marketing performance using analytics and dashboards.
• Support budget management and business case approvals.

Skills

B2B marketing

Tech marketing

CRM & automation

Job description

Accenture Edge seeks a Marketing Senior Manager to drive strategy, partner engagement, content, demand generation, and performance for mid-market clients globally.

You will lead cross‑functional teams, shape messaging across buyer journeys, develop core content assets, manage campaigns, and deliver integrated demand programs that build awareness, pipeline, and measurable value with an AI‑first mindset.