Global Marketing Leader — AI-Driven Growth & Strategy

GLG

New York (NY)

On-site

USD 146,500 - 225,000

Full time

14 days+

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Benefits offered by this job

Medical, Dental, Vision

Flexible PTO

401(k) match

Tuition reimbursement

Parental leave

Wellbeing resources

Job summary

GLG is seeking a VP of Global Marketing to lead the worldwide marketing strategy, drive AI-powered transformations, and turn customer insights into growth. You will guide a global team, partner with Brand and Product Marketing, and own demand generation across regions.

Ideal candidates bring 10+ years in marketing with leadership in B2B settings, strong analytical capabilities, and fluency with mar-tech tools.

Qualifications

Bachelor's or Master's degree in Marketing, Business Administration, or related field.
10+ years of progressive marketing experience, with at least 5 years in a leadership role including pipeline ownership.
Experience launching and managing AI programs to improve marketing efficiency.
Fluency in usage-based or subscription revenue models; experience in two-sided marketplaces and/or the research industry preferred.
Strong analytical and research skills; ability to translate insights into actionable marketing strategies.
Excellent written and verbal communication skills; ability to direct teams and partners toward strategic outcomes.
Fluency in mar-tech tools including marketing automation, CRM, ABM, and analytics.
Highly collaborative and results-oriented in a fast-paced global environment.
Experience developing marketing capabilities or leading team transformation.

Responsibilities

Set the overall marketing strategy and own revenue outcomes: align with business objectives and define OKRs, MQL/SQL definitions, and cadences.
Lead the transformation of AI-powered marketing including personalization at scale, generative content, and intent signals.
Lead a high-performing global marketing organization with creativity, accountability, and market intelligence.
Architect integrated campaign strategy and drive demand generation; localize messaging for market requirements.
Scale user lifecycle marketing to drive engagement, expansion, and retention with Commercial teams.
Partner with Brand, Communications, and Product Marketing on cohesive messaging and launches.
Manage performance and budget with Marketing Ops and CMO oversight; optimize ROI across channels.