Senior Marketing Manager, AI-Driven Edge (Global)

Accenture PLC; United States; Ibrido; USD 133.000 - 271.000; Tempo pieno

Vantaggi offerti da questo lavoro

Healthcare benefits

401(k) plan

Bonus opportunities

Paid time off

Descrizione del lavoro

Accenture Edge, the mid-market unit of Accenture, is recruiting a Marketing Senior Manager to shape strategy, partner engagement, content, demand generation and performance across global markets. You will translate priorities into marketing programs and lead cross-functional teams.

The role requires 10+ years of B2B marketing, 5+ years in tech products, and a track record building scalable global marketing teams.

Competenze

• 10+ years of B2B marketing experience.
• 5+ years supporting technology products or solutions.
• Experience with mid-market segments and partner ecosystems.

Mansioni

• Translate Accenture Edge priorities into marketing strategy, plans, and programs across acquisition, growth, retention, and reputation.
• Represent the client, their challenges, and business goals to inform targeting, segmentation, campaign planning, and activation.
• Build and manage joint marketing plans with priority technology partners, including co-marketing, joint GTM moments, MDF activity, and differentiated market approaches.
• Develop and apply Accenture Edge messaging across market positioning, buyer journeys, solution narratives, content, and seller enablement.
• Build and manage core content assets, business rhythms, acquisition stories, and client moments, tailoring them for channels, partners, and local market activation.
• Work across campaigns and market units to deliver integrated demand generation programs that reach mid-market buyers and contribute to qualified pipeline.
• Collaborate across the global marketing team, sharing experience, coaching others, and helping the team deliver strong, consistent outcomes.
• Measure marketing against agreed-upon metrics and use data and analytics to identify insights and drive continuous improvement.
• Support effective budget management, business cases, approvals, and operational discipline.

Conoscenze

B2B marketing

Marketing strategy

Partner marketing

Demand generation

Stakeholder mgmt

Strumenti

CRM

Marketing automation

Descrizione del lavoro

Accenture Edge, the mid-market unit of Accenture, is recruiting a Marketing Senior Manager to shape strategy, partner engagement, content, demand generation and performance across global markets. You will translate priorities into marketing programs and lead cross-functional teams.

The role requires 10+ years of B2B marketing, 5+ years in tech products, and a track record building scalable global marketing teams.