Global Field Marketing & Events Leader

Addepar, Inc.; New York (NY); Hybrid; USD 150,000 - 230,000; Full time

Benefits offered by this job

Equity

Global Hybrid Workforce

Flexible Time Off

Benefits Packages

Learning & Development Allowance

Dynamic Team

Job summary

Addepar, Inc. is seeking a Manager of Field Marketing to lead the global events portfolio, including flagship conferences and regional activations.

The role sits at the intersection of business strategy, content, and event experience, partnering with GTM, Product Marketing, and executive leadership to drive awareness and pipeline. You will manage a three-person team, ensure coherent program mix, and own the AddeConf conference from agenda to post-event activation.

Qualifications

• 6+ years in field marketing, event marketing, or closely related B2B marketing.
• 2+ years managing a team.
• Proven track record building and managing event budgets with ROI reporting.
• Ability to influence and align senior stakeholders across cross-functional orgs.
• Knowledge of SFDC, Marketo, and On24 preferred.
• Background in fintech, wealth management, or enterprise SaaS strongly preferred.

Responsibilities

• Lead, coach, and develop a team of three field marketers, setting clear goals and accountability.
• Own the end-to-end execution of global events portfolio and AddeConf, including agenda, content, design, and logistics.
• Align the events calendar to territory priorities, pipeline goals, product launches, and campaigns.
• Own events analytics: leads, pipeline influence, meetings, cost per lead, NPS, ROI; drive data-driven decisions.
• Collaborate with GTM, Product Marketing, R&D and executive leadership to drive awareness and pipeline.
• Travel domestically and internationally to support events and maintain visibility with clients and partners.

Skills

Field marketing leadership

Team management

Events portfolio management

Budgeting & ROI reporting

Cross-functional alignment

Education

Bachelor's degree in Marketing or related field

Tools

Salesforce (SFDC)

Marketo

On24

Job description

Addepar, Inc. is seeking a Manager of Field Marketing to lead the global events portfolio, including flagship conferences and regional activations.

The role sits at the intersection of business strategy, content, and event experience, partnering with GTM, Product Marketing, and executive leadership to drive awareness and pipeline. You will manage a three-person team, ensure coherent program mix, and own the AddeConf conference from agenda to post-event activation.