Global Enterprise Campaign Lead (ABM & Demand Gen)

Copado; New Orleans (LA); Remote; USD 120.000 - 160.000; Vollzeit

Benefits dieser Stelle

Competitive salary

Performance-based bonuses

Health, dental, vision insurance

401(k) Plan

Paid Time Off

Wellness Perks

Zusammenfassung

Copado, the leading DevOps platform for Salesforce, seeks a Sr Campaign Manager to drive multi-channel, global campaigns that accelerate enterprise pipeline and revenue. You will own end-to-end strategy, content, and ABM programs across regions, working with Sales, Product Marketing, and Digital teams.

The role requires hands-on execution, strong analytics, and early-morning coordination with international stakeholders.

Qualifikationen

• 7+ years of B2B marketing experience in enterprise SaaS or technology with a proven track record of driving measurable pipeline.
• Deep expertise in building global, multi-channel integrated demand generation and ABM campaigns (1:few, 1:many, and programmatic).
• Strong analytical skills with hands-on measurement, attribution frameworks, performance reporting, and channel optimization.
• Proven ability to execute paid digital campaigns (PPC, LinkedIn, DSPs) and content syndication programs, managing paid media budgets.
• High proficiency in marketing automation operations with Pardot and the broader tech stack (Salesforce, ZoomInfo, intent platforms, etc.).
• Hands-on campaign content creation and messaging assets.

Aufgaben

• Develop and execute global end-to-end enterprise campaign strategies spanning nurture, conversion, paid media, and content syndication.
• Build scalable ABM programs leveraging intent, engagement, and opportunity data to target enterprise accounts globally.
• Translate corporate priorities into multi-channel programs across digital, email, webinars, events, and advocacy.
• Manage enterprise campaign pipeline targets and paid media budgets, tracking multi-touch performance and ROI.
• Collaborate with Enterprise Sales to provide messaging, outreach plays, and account insights.
• Partner with Product Marketing to align positioning with enterprise pain points and coordinate with Field Marketing on activations.
• Integrate partner programs and customer stories into campaign narratives for wider reach.
• Coordinate with Digital and Marketing Operations on audience segmentation and attribution.

Kenntnisse

B2B marketing

ABM campaigns

Analytics & reporting

Paid media management

Marketing automation

Content creation

Cross-functional leadership

AI in marketing

Tools

Salesforce

Pardot

ZoomInfo

LinkedIn Ads

Jobbeschreibung

Copado, the leading DevOps platform for Salesforce, seeks a Sr Campaign Manager to drive multi-channel, global campaigns that accelerate enterprise pipeline and revenue. You will own end-to-end strategy, content, and ABM programs across regions, working with Sales, Product Marketing, and Digital teams.

The role requires hands-on execution, strong analytics, and early-morning coordination with international stakeholders.