Global Developer Marketing Lead (Remote-friendly)

Cloudera; Massachusetts; Hybrid; USD 134,000 - 160,000; Full time

Benefits offered by this job

Generous PTO Policy

Unplugged Days

Flexible WFH Policy

Wellness programs

Phone and Internet Reimbursement

Continued Career Development

Comprehensive Benefits

Paid Volunteer Time

Employee Resource Groups

Job summary

Cloudera, based in the United States, seeks a Senior Global Developer Marketing Manager to define and orchestrate global developer marketing programs. You will translate developer insights into marketing strategies, design and execute cross-functional campaigns, and ensure a unified brand voice across all technical touchpoints.

You will collaborate across marketing teams to build and support execution of go-to-market programs across geos, aligning with product marketing and demand generation.

Qualifications

• 6+ years of experience in persona based demand generation and developer marketing.
• 2+ years in a strategic, cross-functional capacity.
• Proven track record of orchestrating complex programs across marketing disciplines.
• Deep understanding of the developer persona, workflows, open-source dynamics, and modern software development landscapes.
• Exceptional ability to translate deep technical concepts into high-level business value for marketing stakeholders.
• Proficiency with marketing analytics tools (Tableau, SFDC) to drive data-informed decision-making.
• This role is not eligible for immigration sponsorship.

Responsibilities

• Operationalize the Global Roadmap: Translate the developer relations strategy into an integrated marketing programs plan.
• Strategic Orchestration: Align developer marketing initiatives with product marketing content, brand campaigns, demand generation programs, and field marketing programs to maximize business impact.
• Create an ICP playbook for developer / practitioner audience with purpose, actions and goals.
• Drive consistency, repeatability, and compliance in developer programs, creating global scalability and adoption cross marketing.
• Serve as the program owner for developer acquisition initiatives, coordinating with Demand Gen to track the efficiency of paid campaigns and experimental acquisition channels.
• Program Management: Design, scale, and govern global developer programs that integrate seamlessly into global marketing funnels.
• Data Driven Analytics: Refine the developer persona framework with Marketing Operations to track and measure community metrics, health, and sentiment and guide decision making.
• Budget & ROI Governance: Prioritize and manage spend within budget allocation and align ROI against programs.
• Cross-Marketing Collaboration: Partner and collaborate across marketing to co-create campaign content and narratives, and developer-focused activations.
• Ensure that developer-focused content and programs are effectively leveraged in regional sales plays and field marketing campaigns.

Skills

Demand generation

Developer marketing

Cross-functional

Technical literacy

Communication

Strategic execution

Analytics mindset

immigration sponsorship

Tools

Tableau

SFDC

Job description

Cloudera, based in the United States, seeks a Senior Global Developer Marketing Manager to define and orchestrate global developer marketing programs. You will translate developer insights into marketing strategies, design and execute cross-functional campaigns, and ensure a unified brand voice across all technical touchpoints.

You will collaborate across marketing teams to build and support execution of go-to-market programs across geos, aligning with product marketing and demand generation.