Global Alliances Marketing Lead

Palo Alto Networks, Inc.; Santa Clara (CA); On-site; USD 129,000 - 207,000; Full time

Job summary

Palo Alto Networks, Inc. is seeking a results-driven Strategic Alliances Marketing Manager to accelerate partner-led growth with Global System Integrators.

You will define joint go-to-market programs, amplify innovation and thought leadership, and develop campaigns that increase awareness and demand in support of our strategic priorities. Collaborating with cross-functional teams, you will influence executives, manage programs, and optimize performance using data-driven insights and AI-enabled

Qualifications

• 7+ years of experience in Partner Marketing or with Global Systems Integrators.
• Strong program and project management skills; campaign planning a plus.
• Ability to lead in a high-priority, multi-stakeholder environment.
• Experience working with third-party agencies to execute marketing tactics.
• Excellent interpersonal skills and cross-functional collaboration.
• BA in Marketing or a related field.

Responsibilities

• Align and develop global marketing plans for GSIs aligned to GTM priorities.
• Cultivate executive relationships to secure commitment to joint marketing plans and funding.
• Participate in strategic business reviews to connect marketing to pipeline and revenue.
• Identify opportunities to leverage GSI partnerships for corporate marketing initiatives and events.
• Orchestrate integrated campaigns with demand generation and ABM programs.
• Champion co-created content with GSIs and internal experts addressing market challenges.
• Use data-driven insights to optimize investments and track partner-sourced pipeline.

Skills

Partner marketing

Program management

Campaign planning

Relationship building

Problem solving

Communication

Education

BA in Marketing or related field

Tools

SFDC

Allocadia

G Suite

Asana

Ariba

Tableau

Job description

Palo Alto Networks, Inc. is seeking a results-driven Strategic Alliances Marketing Manager to accelerate partner-led growth with Global System Integrators.

You will define joint go-to-market programs, amplify innovation and thought leadership, and develop campaigns that increase awareness and demand in support of our strategic priorities. Collaborating with cross-functional teams, you will influence executives, manage programs, and optimize performance using data-driven insights and AI-enabled