General Sales Manager, Chevrolet - Lead High-Performing Team

Jerry Seiner; Salt Lake City (UT); On-site; USD 90,000 - 150,000; Full time

Job summary

Jerry Seiner Chevrolet in Salt Lake City seeks an experienced General Sales Manager to lead our Chevrolet sales operation. This hands-on role requires visible leadership on the floor, coaching managers and salespeople, and driving the team toward sales and profitability goals.

You will manage desking, negotiations, and CRM follow-up, while collaborating with the GM and marketing to drive advertising, promotions, and lead generation.

Qualifications

• 3+ years automotive sales leadership experience.
• Hands-on leader able to coach managers and salespeople.
• Strong understanding of dealership operations, inventory, CRM, and F&I processes.

Responsibilities

• Lead, coach, and hold the sales management team accountable for execution and results.
• Recruit, train, and develop sales staff and managers with strong product knowledge and customer service.
• Maintain an active presence on the showroom floor to support teams and close deals.
• Set and monitor goals for sales volume, gross profit, and customer satisfaction.
• Oversee desking, negotiations, deal structure, and coordination with the finance team.
• Forecast sales performance and communicate opportunities and challenges to leadership.
• Collaborate with marketing on advertising, promotions, and lead generation plans.
• Ensure compliance with dealership policies and applicable regulations.

Skills

Sales leadership

Team development

CRM follow-up

Negotiation

Industry knowledge

Tools

CRM software

Job description

Jerry Seiner Chevrolet in Salt Lake City seeks an experienced General Sales Manager to lead our Chevrolet sales operation. This hands-on role requires visible leadership on the floor, coaching managers and salespeople, and driving the team toward sales and profitability goals.

You will manage desking, negotiations, and CRM follow-up, while collaborating with the GM and marketing to drive advertising, promotions, and lead generation.