New Vehicle Sales Leader — Drive Growth & Team Excellence

Lake Auto Group; Milwaukee (WI); On-site; USD 125,000 - 175,000; Full time

Job summary

Lake Chevrolet in Milwaukee is seeking an experienced automotive sales manager to lead our New Chevrolet Sales Department and drive volume. You will desk and structure deals, coach sales consultants, and take ownership of the department's performance to maximize profitability.

The role requires hands-on leadership, strong understanding of incentives, and a track record of building successful sales teams in a competitive market.

Qualifications

• Has automotive retail sales experience.
• Has dealership management or leadership experience.
• Understands desking and deal structure.
• Knows how to manage and motivate a sales team.
• Understands inventory aging, turn, pricing, and days supply.
• Is comfortable using data to make decisions.
• Is organized and process-driven.
• Can hold people accountable.
• Is competitive and results-oriented.
• Wants to be actively involved with the sales team and customers.

Responsibilities

• Lead our New Chevrolet Sales Department.
• Desk and structure deals.
• Coach, train, and develop sales consultants.
• Drive new-vehicle sales volume and market share.
• Manage new Chevrolet inventory and aging.
• Monitor pricing and competitive market conditions.
• Maximize inventory turn and minimize aged inventory.
• Manage leads, appointments, showroom traffic, and follow-up.
• Hold the sales team accountable for CRM activity and performance.
• Monitor closing percentages and salesperson productivity.
• Maintain strong knowledge of Chevrolet incentives and programs.
• Work closely with F&I and dealership leadership.
• Recruit and develop high-performing sales professionals.
• Deliver an excellent customer experience.

Skills

New-vehicle sales leadership

Desk and deal structuring

Coaching and development

Inventory management

CRM and analytics

Job description

Lake Chevrolet in Milwaukee is seeking an experienced automotive sales manager to lead our New Chevrolet Sales Department and drive volume. You will desk and structure deals, coach sales consultants, and take ownership of the department's performance to maximize profitability.

The role requires hands-on leadership, strong understanding of incentives, and a track record of building successful sales teams in a competitive market.