Full-Funnel Demand Gen Manager (Remote)

Ampa; United States; Remote; USD 110,000 - 170,000; Full time

Benefits offered by this job

Remote work

Equity

Job summary

Ampa is seeking a hands-on Demand Generation Manager to own lead generation across outbound, nurture, landing page optimization, and organic acquisition. You will report to the Head of Marketing and translate strategy into running campaigns, tested pages, and a measurable funnel that you read and improve weekly.

This execution-focused role is ideal for someone who loves building, testing, and tuning channels until they produce.

Qualifications

• 4-6+ years in demand generation, growth, or performance marketing.
• Hands-on experience with Smartlead or a comparable cold outbound platform.
• Direct experience building nurture campaigns and workflows in HubSpot.
• Experience with paid search and paid social channels.
• Proven landing page testing and conversion rate optimization.
• Comfort with SEO / AEO and data-driven optimization.
• Ability to read funnel data and translate it into action.
• Experience in regulated industries is a plus.

Responsibilities

• Own and optimize the outbound channel in Smartlead.
• Manage and evolve HubSpot nurture programs and workflows.
• Run A/B tests and CRO on landing pages to ship measurable improvements.
• Execute organic visibility initiatives with SEO/AEO guidance.
• Report on lead volume, conversion rates, and channel performance.
• Plan and execute paid search and paid social as bandwidth allows.

Skills

Demand generation

Growth marketing

Analytical

Outbound execution

Funnel optimization

Tools

HubSpot

Smartlead

Lemlist

Apollo

Instantly

Google Ads

LinkedIn Ads

Job description

Ampa is seeking a hands-on Demand Generation Manager to own lead generation across outbound, nurture, landing page optimization, and organic acquisition. You will report to the Head of Marketing and translate strategy into running campaigns, tested pages, and a measurable funnel that you read and improve weekly.

This execution-focused role is ideal for someone who loves building, testing, and tuning channels until they produce.