Founding GTM Engineer

White Circle; United States; Hybrid; USD 99,000 - 126,000; Full time

Benefits offered by this job

Equity

Flexible time off

Therapy coverage

Office meals

Learning & development funding

Team off-sites

Job summary

White Circle is seeking a GTM-focused engineer to own end-to-end infrastructure for how we find, engage, and retain customers. You will design data models for accounts, contacts, and opportunities, and build integrated pipelines, AI-driven outreach, and multi-step automations to scale the commercial engine.

In a hybrid setup centered around a London office, you will improve segmentation, messaging, and acquisition workflows, while measuring results to iterate effectively.

Qualifications

• 2+ years in go-to-market engineering or growth automation.
• Experience designing scalable GTM systems in fast-growing firms.
• Hands-on with multi-step workflows using modern GTM tools.

Responsibilities

• Design and maintain the go-to-market data model for accounts, contacts, and opportunities.
• Build connected data pipelines, enrichment workflows, API integrations, and automations.
• Create and improve inbound/outbound systems for customer acquisition and retention.
• Deploy AI agents for account research and personalized outreach.
• Test and refine customer segments and messaging to improve pipeline quality.

Skills

Go-to-market engineering

Automation & pipeline

Data handling & analysis

Tools

Clay

Apollo

Instantly

n8n

Job description

Role overview

Build the systems that help a commercial team find, engage, and retain customers at scale. You'll own the go-to-market infrastructure end to end, combining data, automation, integrations, and AI workflows to reduce manual work and create qualified sales opportunities.

Responsibilities

• Design and maintain the go-to-market data model for accounts, contacts, and opportunities, keeping CRM records accurate and useful.
• Build connected data pipelines, enrichment workflows, API integrations, internal tools, and custom automations.
• Create and improve inbound, outbound, and follow-up systems that support customer acquisition and retention.
• Deploy AI agents for tasks such as account research, pre-call preparation, and personalized outreach, and integrate them into day-to-day operations.
• Test and refine customer segments, messaging, and acquisition workflows; use results to improve pipeline quality and inform the commercial playbook.

Requirements

• At least two years in go-to-market engineering, technical revenue operations, or a growth role involving automation and pipeline generation.
• Experience designing and scaling systems in a fast-growing organization.
• Hands-on experience with modern go-to-market tools such as Clay, Apollo, Instantly, n8n, or comparable platforms; able to build multi-step workflows.
• Working knowledge of Python or SQL for data handling, API calls, and lightweight scoring or enrichment logic.
• Experience generating qualified pipeline from audience definition through booked meetings, and deploying AI automations, agents, or workflows.
• An experimental, analytical approach, with experience measuring results and iterating; programmatic SEO and answer engine optimization experience is also sought.

Benefits and work setup

The role offers competitive compensation with equity, flexible time off, and a flexible hybrid setup based around a central London office. Support includes therapy coverage, meals when working from the office, learning and development funding, and the hardware, subscriptions, and tools needed for the role. Team off-sites take place twice a year.