Founding E‑Commerce Growth Lead

Aunomay, LLC

Northern (KY)

Hybrid

USD 41,000 - 62,000

Part time

14 days+

Get a reply from this employer

Your resume and cover letter, tailored to exactly what they’re hiring for.

Get past ATS filters

Benefits offered by this job

Flexible remote schedule

Direct access to founder

Ownership of growth systems

Potential for long-term role

Job summary

Aunomay, LLC is seeking a hands-on Founding E-commerce Growth Specialist to validate demand and acquire the first measurable customers. You will own the initial customer-acquisition cycle, including research, offers, tracking, creative testing, paid ads, CRO, and reporting.

This 60-day contractor role (10–20 hours/week) offers flexible, asynchronous work and a direct line to the founder, with potential for a longer-term growth-lead position based on performance and business needs.

Qualifications

At least two years of hands-on experience in e-commerce growth, paid acquisition, performance marketing, or a closely related role.
Demonstrated experience acquiring customers for U.S.-focused DTC or e-commerce brands.
Experience personally managing Meta Ads campaigns, not only supervising an agency or external media buyer.
Ability to present relevant case studies with clear metrics and explain your individual contribution.
Experience working with WooCommerce, Shopify, or another major e-commerce platform.
Working knowledge of conversion tracking, attribution, GA4, Meta Pixel, Conversions API, and UTM conventions.
Ability to analyze product economics, including CAC, AOV, gross margin, contribution margin, refund rate, and break-even ROAS.
Strong written English and the ability to write clear customer-facing advertising and product-page copy.
Ability to work independently, prioritize high-impact tasks, and communicate risks without hiding negative results.
No formal university degree is required. Demonstrated skills, judgment, integrity, and measurable results are more important.

Responsibilities

Audit Aunomay's website, product pages, pricing, offers, shipping information, trust elements, cart, checkout, and post-purchase experience.
Research customer segments, purchase motivations, objections, competitors, and product opportunities in the U.S. book-lover and gifting markets.
Identify the products and customer segments most suitable for initial paid acquisition tests.
Verify and improve GA4, Meta Pixel, Meta Conversions API, WooCommerce purchase events, UTM parameters, and campaign attribution.
Develop testable offers, landing-page messaging, ad copy, hooks, creative briefs, and campaign concepts.
Create or coordinate static images and short-form video advertisements using existing product assets and approved creative tools.
Launch, manage, and optimize Meta advertising campaigns using controlled testing structures and clearly defined budgets.
Recommend when Google Shopping, retargeting, influencer outreach, organic content, or additional channels should be introduced.
Improve product-page and checkout conversion rates through structured CRO recommendations and experiments.
Set up or improve welcome, abandoned-cart, browse-abandonment, and post-purchase email flows.
Monitor revenue, conversion rate, CAC, AOV, ROAS, MER, contribution margin, refunds, and other agreed performance indicators.
Provide a concise weekly report explaining results, problems, experiments, learnings, and next actions.
Document campaign structures, naming conventions, audiences, creative tests, tracking procedures, and important business learnings.
Immediately disclose tracking errors, overspending, account restrictions, unprofitable campaigns, or other material risks.