Field Event Marketing Coordinator

AleraInfoTech; San Jose (CA); Hybrid; USD 37,000 - 62,000; Full time

Job summary

AleraInfoTech in San Jose, CA is seeking a Field Event Marketing Coordinator to plan and execute trade shows, field events and marketing campaigns for the Accountant Channel. This hybrid role requires local onsite work three days a week, with US-based travel at least once per month.

You will coordinate end-to-end event logistics, manage budgets and vendor relationships, and collaborate with the broader marketing team to drive brand awareness and lead generation for CAS-focused solutions.

Qualifications

• Bachelor’s degree or equivalent professional experience.
• 3–5 years of experience in field and trade show events, growth marketing, or customer marketing.
• Experience running field events, trade shows, virtual events, and email campaigns.
• Experience managing events/tradeshows.
• Experience using Salesforce, Marketo, Tableau, Asana, Outreach and Google Suite.

Responsibilities

• Own assigned trade shows and ensure all tasks are completed by deadlines.
• Manage end-to-end logistics, including contract negotiations, campaign logistics, budgets, staffing, messaging, email marketing, vendor relationships, training onsite team, and shipments.
• Track, measure, and report our standard metrics across event marketing efforts.
• Manage a variety of marketing campaigns including regional field events, virtual events, executive events, webinars, email campaigns, and customer promotions for the Accountant Channel.
• Collaborate with the broader marketing team to develop promotional materials and campaign content.
• Communicate event plans, progress, and outcomes to senior management and other key stakeholders.
• Track and report on campaign performance including campaign spend, results, and forecasting.

Skills

Field events

Trade shows

Growth marketing

Customer marketing

Education

Bachelor’s degree

Tools

Salesforce

Marketo

Tableau

Asana

Outreach

Google Suite

Job description

Location: San Jose, CA | Type: Contract | Work Mode: Hybrid

Salary: Max pay rate is $45/hr

Experience: Mid-senior

Start Date: To be decided

Full Job Overview:

Note: This is a hybrid position and we are looking for local candidates available to work onsite three days a week.

Job Description:

The Accountant Growth Marketing team is looking to add a Field Event Marketing Coordinator to help run trade shows, field events and marketing campaigns for the Accountant Channel. The Accountant channel is focused on providing financial operations automation solutions for our Accounting partners to help grow their client advisory services (CAS).

Day to day activities would include planning, coordinating, and executing high-impact events and campaigns to drive brand awareness, generate leads, and accelerate overall customer growth. This role requires a strategic thinker with exceptional organizational skills, creativity, and a proven track record in managing a variety of marketing campaigns.

Responsibilities:

• Research, recommend, and manage marketing-related ancillary events
• Own assigned trade shows and ensure all tasks are completed by deadlines
• Manage end-to-end logistics, including contract negotiations, campaign logistics, budgets, staffing, messaging, email marketing, vendor relationships, training onsite team, and shipments
• Track, measure, and report our standard metrics across event marketing efforts
• Manage a variety of marketing campaigns including regional field events, virtual events, executive events, webinars, email campaigns, and customer promotions for the Accountant Channel
• Collaborate with the broader marketing team to develop promotional materials and campaign content
• Communicate event plans, progress, and outcomes to senior management and other key stakeholders
• Track and report on campaign performance including campaign spend, results, and forecasting.

We’d Love To Chat If You Have:

• 3-5 years of experience in field and trade show events, growth marketing, or customer marketing
• Bachelor\’s degree or equivalent professional experience
• Experience running field events, trade shows, virtual events, and email campaigns
• The ability to initiate and drive complex projects to completion across large distributed teams with minimal guidance
• Exceptional attention to detail, project management experience, and organizational skills
• Ability to work under tight deadlines and manage multiple projects simultaneously
• Owner mentality; willing to jump in and help with special projects
• Proven track record of successful event planning and execution
• Ability to travel up to 10% for events as needed
• Experience using Salesforce, Marketo, Tableau, Asana, Outreach and Google Suite

Notes From Hiring Manager:

• Work shift hours: 9-5pm PT
• Interview process: Multiple (1 one-to-one interview, then 1 interview panel with a few of my team members)
• Team size: Working directly with a team of 3 other marketers.
• US based travel at least once/month.

MUST HAVE:

• Bachelor\’s degree or equivalent professional experience.
• 3-5 years of experience in field and trade show events, growth marketing, or customer marketing.
• Experience running field events, trade shows, virtual events, and email campaigns.
• Experience managing events/Tradeshows.
• Experience using Salesforce, Marketo, Tableau, Asana, Outreach and Google Suite.