Experiential Director — Lead National Brand Experiences

Cymbiotika LLC

San Diego (CA)

On-site

USD 145,000 - 170,000

Full time

9 days ago

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Benefits offered by this job

Medical, dental, and vision coverage

401(k) with company match

Paid holidays and PTO

Flexible work-from-home Fridays

Wellness and fitness perks

Employee product discounts

Catered team lunches

Team-building events

Lifestyle benefits

Job summary

Cymbiotika LLC in San Diego, CA is seeking an Experiential Director to own and scale the brand’s live experiences from strategy through post-event analysis. You will manage budgets, vendor relationships, cross-functional teams, and measurement of ROI to drive national growth while upholding Cymbiotika’s transparent, science-backed values.

This onsite role requires leadership, meticulous program management, and the ability to partner with Marketing, Creative, Retail, Finance, Legal, and

Qualifications

Bachelor's degree in Marketing, Communications, Hospitality, or related field.
8+ years of experiential marketing, event production, or brand activation, including 3+ years in a leadership role.
Proven track record owning large multi-event programs end to end.
Direct ownership of six- or seven-figure event budgets, with forecasting and reconciliation skills.
Experience managing agencies, production companies, venues, and creative vendors.
Exceptional project management skills and the ability to run multiple concurrent initiatives.
Confident presenting to executive leadership and influencing cross-functional teams without direct authority.
Willingness to travel for trade shows, activations, and partner events.

Responsibilities

Set vision and lead planning and execution for all experiential marketing initiatives.
Develop event strategies aligned with business goals, marketing objectives, and customer acquisition targets.
Ensure brand consistency across all experiential touchpoints.
Build scalable experiential programs that support national growth initiatives.
Own end-to-end project management for multiple concurrent initiatives.
Develop and maintain project plans, timelines, milestones, and risk mitigation plans.
Lead cross-functional coordination across Marketing, Creative, Retail, Finance, Legal, and Operations.
Deliver all initiatives on time and on budget.
Establish project management best practices and drive workflow improvements.
Develop and own the experiential marketing budget.
Track spend against approved budgets and proactively identify savings opportunities.
Negotiate contracts and pricing with vendors, venues, agencies, production partners, and suppliers.
Measure event ROI and prepare executive-level reporting on performance and results.
Partner with Finance on forecasting, accruals, purchase orders, and event reconciliation.
Source, negotiate, and manage relationships with vendors, influencers, technology providers, venues, production companies, event agencies.
Establish service-level expectations and performance metrics for partners.
Lead contract review and execution processes in partnership with Legal.
Serve as the primary point of contact and decision-maker for experiential initiatives.
Present plans, budgets, timelines, and post-event results to executive leadership.
Influence cross-functional stakeholders without direct authority.
Build alignment among internal teams and external partners.
Define KPIs and success metrics for experiential programs.
Measure customer engagement, brand awareness, customer acquisition, lead generation, revenue impact, and event attendance.
Deliver post-event analyses and strategic recommendations that improve future programs.