Events & Field Marketing Manager

World-Wide-Technology; United States; Remote; USD 68,000 - 86,000; Full time

Benefits offered by this job

Health benefits

Dental & Vision

401k with company matching

Profit sharing

Paid time off

Parental leave

Military leave

Bereavement leave

Tuition reimbursement

Employee discount program

Job summary

World Wide Technology (WWT) is hiring a marketing events specialist in the United States to partner with Sales and Marketing to create awareness, demand gen programs, and compelling event experiences. You’ll work with leadership to plan, execute, and optimize trade shows, customer events, and multi-channel campaigns that drive pipeline and revenue.

The role blends strategy with hands-on execution, requiring strong project management, communications, and collaboration across teams.

Qualifications

• Bachelor’s Degree required.
• 3-5 years Marketing experience preferred.
• Field marketing, corporate travel/internal conferences or tradeshow/conference planning and execution experience, preferred.
• Solid understanding of marketing principles.
• Salesforce knowledge a plus.
• Excellent oral and written communications skills.
• Strong attention to detail and organizational skills.
• Project management experience with ability to simultaneously manage multiple projects.

Responsibilities

• Deliver exceptional company and customer event experiences, in partnership and in alignment with the vision set by Sales and Marketing Leadership teams.
• Utilize research, data, and insights to inform the selection of, and strategy for, all events and sponsorships, in alignment with the vision set by Sales and Marketing Leadership teams.
• Event examples include local/regional trade shows, hyper-local customer appreciation events, networking events and large receptions, thought leadership seminars, owned event series, etc.
• Drive the planning, coordination, documentation and execution of events.
• Demonstrate success in event management and project management.
• Work horizontally with Marketing peers to influence messaging and articulate World Wide Technology’s capabilities, differentiating value, and key benefits for the Vertical/Region.
• Create experiences that engage with customers every step of their journey: pre, during and post event, deepening consideration and intent at every stage.
• Additional multi-channel touchpoints, developed in partnership with Marketing peers, may include digital advertising, website content, email campaigns, OOH, PR, event signage/collateral, social posts, community engagement, lead acquisition, etc.
• Understand business priorities and identify process improvements to create efficiency.
• Develops and manages relationships with key sales and other marketing stakeholders that are internal clients of the Sales Marketing Team. This may include Sales leadership, Services leadership, Engineering leadership, and other key executives.
• Builds strong relationship with and collaborate with OEMs for the purpose of obtaining funding for campaigns.
• Assist in the planning, coordination, documentation, execution, and purchasing of promotional materials, managing requirements with creative services department.
• Develops budgets, forecasts and reports out on budgetary matters.
• Maintain a keen understanding of industry trends affecting clients, and using the trends to make strategic recommendations.
• Campaign ROI analysis and reporting.
• Onsite management of sales activities and events.
• Travel as necessary to execute marketing initiatives (Up to 30% travel).

Skills

Marketing experience

Event planning

Project management

Salesforce knowledge

Attention to detail

Communication skills

Education

Bachelor’s Degree

Tools

Salesforce

Job description

World Wide Technology (WWT) is hiring a marketing events specialist in the United States to partner with Sales and Marketing to create awareness, demand gen programs, and compelling event experiences. You’ll work with leadership to plan, execute, and optimize trade shows, customer events, and multi-channel campaigns that drive pipeline and revenue.

The role blends strategy with hands-on execution, requiring strong project management, communications, and collaboration across teams.