Enterprise Demand Gen Lead: Drive Pipeline Growth

Auctane; Austin (TX); Hybrid; USD 120,000 - 160,000; Full time

Benefits offered by this job

Hybrid work model in Austin

12 paid holidays

401k employer matching

Annual merit reviews

Office in central Austin

Weekly catered lunches

Health and wellness plans

Education reimbursement

Employee referral program

Job summary

Auctane seeks a Senior Demand Generation Manager to drive enterprise-focused campaigns, coordinating ABM and demand plays across segments. You will align with Content Marketing, CLM, SDRs, AEs, Events Marketing, and Product Marketing to accelerate revenue growth.

The role thrives in a fast-paced environment, building performance campaigns, optimizing paid media, and delivering measurable ROI across HubSpot, Salesforce, and 6Sense.

Qualifications

• Bachelor's degree in Marketing, Business, or related field.
• 6+ years in B2B demand generation or enterprise campaigns.
• Hands-on paid media, campaign operations, and ABM experience.
• Strong cross-functional coordination and project management.
• Proven ability to optimize demand gen with measurable ROI.
• Experience with Salesforce, HubSpot, 6Sense, and similar stack.
• Experience with agencies/partners and data-driven insights.
• Experience in SaaS/eCommerce/logistics is a plus.

Responsibilities

• Coordinate integrated campaign execution across channels.
• Run and optimize paid media campaigns to generate qualified leads.
• Collaborate with performance teams and agencies on media buying and creative.
• Execute ABM programs with Sales, Product Marketing, and Content teams.
• Align campaigns to GTM priorities and growth goals.
• Track results using HubSpot, Salesforce, 6Sense, Looker.
• Partner with lifecycle marketing to nurture leads and speed deals.
• Contribute to quarterly planning and field activation.

Skills

Enterprise demand gen

Paid media

ABM

Project management

Data-driven mindset

Salesforce

HubSpot

6Sense

Looker

Marketing tech stack

Education

Bachelor's degree in Marketing/Business

Tools

HubSpot

Salesforce

6Sense

Looker

Sequel: Webinar

Storylane

GSuite

Slack

Confluence

Job description

Auctane seeks a Senior Demand Generation Manager to drive enterprise-focused campaigns, coordinating ABM and demand plays across segments. You will align with Content Marketing, CLM, SDRs, AEs, Events Marketing, and Product Marketing to accelerate revenue growth.

The role thrives in a fast-paced environment, building performance campaigns, optimizing paid media, and delivering measurable ROI across HubSpot, Salesforce, and 6Sense.