Enterprise ABM Strategy Lead

HireMinds, LLC; Waltham (MA); On-site; USD 110,000 - 170,000; Full time

Job summary

HireMinds, LLC is partnering with a global B2B marketing organization to hire an Account-Based Marketing Strategist. This strategic, client-facing role focuses on building ABM programs for large enterprise accounts and translating data into activation strategies across paid media and related channels.

The candidate will guide cross-functional teams, review performance dashboards, and present insights to client stakeholders, driving optimization across the buyer journey and multiple channels.

Qualifications

• 5+ years in B2B marketing strategy or ABM/ABX
• Experience with enterprise B2B accounts and long sales cycles
• 2+ years in an agency, consulting, or client services environment
• Ability to translate data into strategic recommendations
• Strong written and presentation skills

Responsibilities

• Develop quarterly ABM/ABX strategies across assigned enterprise accounts and business units
• Prioritize target accounts using fit, intent, engagement, CRM, and pipeline signals
• Build account segmentation and tiering strategies across 1:1, 1, and 1 programs
• Develop buying-group frameworks and identify gaps in stakeholder engagement
• Create customer journey and activation plans across the full buying cycle
• Guide integrated campaign strategy across paid social, search, display, video, email, CTV, and other channels
• Translate account and campaign performance data into clear optimization recommendations
• Review dashboards and platform performance to identify where targeting, messaging, channel mix, or investment should shift
• Partner with media, demand generation, analytics, creative, and sales teams
• Monitor account progression and develop strategies to re-engage stalled or underperforming accounts
• Contribute to monthly and quarterly performance reporting
• Present strategic recommendations and performance insights to client stakeholders

Skills

ABM/ABX

Enterprise accounts

Client-facing communication

Data interpretation

Cross-functional collaboration

Tools

Demandbase

6sense

Salesforce

Marketo

LinkedIn Campaign Manager

Google Ads

Job description

HireMinds, LLC is partnering with a global B2B marketing organization to hire an Account-Based Marketing Strategist. This strategic, client-facing role focuses on building ABM programs for large enterprise accounts and translating data into activation strategies across paid media and related channels.

The candidate will guide cross-functional teams, review performance dashboards, and present insights to client stakeholders, driving optimization across the buyer journey and multiple channels.