Enterprise ABM Manager: Personalize Deals & Pipeline

Fundraise Up, Inc.; United States; A distancia; USD 98.000 - 107.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Health, Dental, and Vision insurance

FSA and HSA

20 days vacation + 5 sick days + 11+1H

401(k) with company match

Disability & life insurance

Paid parental leave

Home office stipend

Professional development stipend

Volunteer time off

Descripción de la vacante

Fundraise Up, Inc. is seeking an Account-Based Marketing Manager to own ABM programs for our Enterprise and Strategic accounts. You will partner with Sales, Revenue Operations, and Partnerships to build targeted 1:1 and 1:few plays that move complex deals forward.

You’ll design tailored messaging, run multi-channel campaigns across LinkedIn, email, and events, and lead executive engagement initiatives to drive pipeline. The role requires 4–7 years in B2B marketing and a data-driven mindset.

Formación

• 4–7 years of B2B marketing experience with ABM or enterprise demand gen.
• Experience executing multi-channel ABM programs for complex buying groups.
• Strong analytical skills to evaluate account engagement and pipeline signals.
• Experience partnering with Sales to support account strategies.
• Ability to plan and execute marketing initiatives aligned with strategic objectives.
• Experience with Salesforce, HubSpot, LinkedIn, and ABM/intent tools.
• Comfort in a fast-paced environment with shifting priorities.

Responsabilidades

• Own and execute ABM programs for a defined portfolio of Enterprise and Strategic accounts from strategy through campaign delivery.
• Design 1:1 and 1:few ABM plays that engage decision-makers and full buying groups.
• Partner with Sales on account plans, opportunity progression, and executive engagement.
• Build personalized messaging and content experiences tailored to enterprise stakeholders.
• Run multi-channel campaigns across LinkedIn, email, paid media, content hubs, direct mail, and events.
• Lead high-touch executive engagement initiatives and account-specific experiences.
• Drive account research to surface buying group members and engagement signals.
• Track engagement, campaign performance, and pipeline impact; reallocate effort as needed.
• Test new ABM tactics and leverage AI to enhance programs.

Conocimientos

B2B marketing

Enterprise demand gen

ABM programs

Multi-channel campaigns

Analytics

Sales collaboration

Strategic planning

Fast-paced environment

Herramientas

Salesforce

HubSpot

LinkedIn

ABM tools

Intent tools

Descripción del empleo

Fundraise Up, Inc. is seeking an Account-Based Marketing Manager to own ABM programs for our Enterprise and Strategic accounts. You will partner with Sales, Revenue Operations, and Partnerships to build targeted 1:1 and 1:few plays that move complex deals forward.

You’ll design tailored messaging, run multi-channel campaigns across LinkedIn, email, and events, and lead executive engagement initiatives to drive pipeline. The role requires 4–7 years in B2B marketing and a data-driven mindset.