Enablement Programs Lead: Scale Sales Readiness & AI

UpToDate; Waltham (MA); On-site; USD 71,000 - 125,000; Full time

Job summary

Mass Digital Health is seeking an Enablement Programs Lead to design and scale programs that boost seller readiness, capability development, and measurable business outcomes across the Health Learning, Research & Practice organization. You will partner with Segment Enablement Leads and cross-functional teams to codify frameworks that are adaptable across segments.

The role combines hands-on program building with execution, ensuring inputs from Product Marketing, SMEs, and Sales Ops translate

Qualifications

• 5–8+ years in sales enablement or related field
• Ability to build and operationalize scalable programs and frameworks
• Strong systems thinking and cross-functional collaboration
• Experience in B2B sales enablement and cross-functional stakeholders
• Experience leveraging AI or automation to enhance workflows
• Excellent communication and data-driven decision making
• Bachelor’s degree required; advanced degree or certifications a plus

Responsibilities

• Build, codify, and operationalize scalable enablement programs across HLRP
• Partner with Segment Enablement Leads to co-create segment delivery
• Translate business priorities into structured, repeatable programs
• Develop and operationalize a common sales competency model across HLRP
• Define strategy for foundational enablement support
• Coordinate inputs from cross-functional stakeholders to build cohesive programs
• Create core enablement content and materials with SMEs
• Establish an enablement operating rhythm for planning and reinforcement
• Align with Sales, Segment Enablement Leads, Product Marketing, and Sales Ops
• Define program success metrics and evaluate effectiveness
• Leverage AI-enabled tools to improve scalability and efficiency
• Support enablement content in platforms like Seismic

Skills

Sales enablement

Cross-functional collaboration

Analytics

Communication

AI/automation

Program management

Education

Bachelor's degree

Advanced degree or certifications (a plus)

Tools

Seismic

Job description

Mass Digital Health is seeking an Enablement Programs Lead to design and scale programs that boost seller readiness, capability development, and measurable business outcomes across the Health Learning, Research & Practice organization. You will partner with Segment Enablement Leads and cross-functional teams to codify frameworks that are adaptable across segments.

The role combines hands-on program building with execution, ensuring inputs from Product Marketing, SMEs, and Sales Ops translate