EMEA Field Marketing Manager: Pipeline & Events

Copado; United States; Remote; USD 90,000 - 140,000; Full time

Job summary

Copado is seeking a skilled EMEA field marketing professional to drive pipeline and revenue growth through multi-channel campaigns, events, and ABM strategies. You will work closely with regional sales leaders and the global marketing team to align campaigns, budgets, and reporting across time zones.

The role requires 5+ years of experience, a relevant degree, and strong Salesforce/Pardot/Webflow proficiency.

Qualifications

• 5+ years experience in similar positions.
• Degree or relevant qualification.
• German or French language skills are a plus.
• Proven success driving pipeline generation and integrated multi-channel campaigns in EMEA.
• Experience with campaigns, events, budgets, and post-activity reporting.
• Familiarity with Salesforce and Marketing platforms (Pardot, Webflow) and AI tools.

Responsibilities

• Lead planning of EMEA field marketing activities aligned to Copado’s objectives and pipeline targets.
• Organise and execute EMEA field marketing activities including webinars, events, campaigns, and ABM.
• Coordinate with Director, Global Events on events like Dreamforce and global strategy.
• Manage end-to-end campaign lifecycle: budget, creation, lead routing, reporting, and handover.
• Collaborate with global Marketing to align partner, digital and customer marketing with regional activities.
• Ensure alignment with regional sales teams to accelerate deals and support GTM priorities.
• Partner with Sales RVPs and BDRs to develop ABM programs for target accounts in EMEA.

Skills

Campaign management

ABM programs

Cross-functional collaboration

Data analysis

Education

Degree or equivalent qualification

Tools

Salesforce

Pardot

Webflow

Lovable

Claude

Job description

Copado is seeking a skilled EMEA field marketing professional to drive pipeline and revenue growth through multi-channel campaigns, events, and ABM strategies. You will work closely with regional sales leaders and the global marketing team to align campaigns, budgets, and reporting across time zones.

The role requires 5+ years of experience, a relevant degree, and strong Salesforce/Pardot/Webflow proficiency.