Marketing Manager, Corwin

SAGE Publishing; United States; Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Comprehensive benefits package

401(k) matching

Tuition assistance for degree programs

Job summary

Sage Publishing is seeking a Marketing Manager to shape how educators and districts discover Corwin's K-12 books and professional learning services. You’ll lead GTM plans, sharpen positioning, and create integrated campaigns across video, print, digital, and social to generate leads and support sellers.

The role requires 5+ years in marketing management, strong writing, data-driven decision making, and experience training teams. Hybrid or remote options offered with comprehensive benefits.

Qualifications

• 5+ years in marketing management and sales enablement in education/publishing or related field.
• Experience running integrated campaigns across email, online, advertising and other channels.
• Sharp writing and copyediting skills with creativity across media.
• Confident presenting to, and training colleagues, partners, and customers.
• Ability turning data, research, and customer insight into decisions.
• Strong project management with budgets, deadlines, and vendor relationships.
• Working knowledge of Microsoft Office and self-management.

Responsibilities

• Lead go-to-market plans for new and existing titles and priority professional learning services.
• Sharpen positioning and messaging that set Corwin apart.
• Create integrated campaigns across digital, print, web, email, social, and sales channels to spark interest and generate leads.
• Design and deliver multimedia sales training to help sellers bring Corwin to schools and districts.
• Build sales tools and customer-facing resources to show our value.
• Guide campaign and thought leadership content from idea to launch on time and on budget.
• Use marketing automation and analytics to nurture prospects and personalize experiences.
• Track K-12 trends and lead surveys, focus groups and feedback programs.
• Run regular business reviews aligning Sales, Editorial, and Marketing on what’s working and what’s next.

Skills

Marketing management

Sales enablement

Integrated campaigns

Copyediting/writing

Presentation

Data-driven decisions

Project management

Microsoft Office

Education

Bachelor's degree in Marketing or related field

Tools

Marketing automation

A/B testing

CRM

Job description

The opportunity:

One great book can change a classroom. Your job? Make sure every educator finds it. As Marketing Manager, Corwin, you'll shape how teachers, school leaders, and districts discover Corwin's K-12 books and the professional learning services that extend their impact. You'll turn customer insight into sharp positioning and memorable campaigns across video, print, digital, and social. And you'll be Sales' go-to partner, giving sellers the tools and training to lead conversations that matter. If you're ready to see your creativity reach classrooms, we'd love to hear from you, whatever path brought you here.

What you will help achieve:

• More educators discovering, adopting, and benefiting from Corwin books and professional learning.
• A Corwin voice that's clear, distinctive, and built around what educators need.
• Sellers who head into every conversation prepared and confident.
• Smarter marketing, powered by customer insight, testing, and data.

What you will do:

• Lead go-to-market plans for new and existing titles and priority professional learning services.
• Sharpen positioning and messaging that set Corwin apart.
• Create integrated campaigns across digital, print, web, email, social, and sales channels that spark interest and generate leads.
• Design and deliver multimedia sales training that helps sellers bring Corwin to schools and districts.
• Build sales tools and customer-facing resources that make our value easy to see.
• Guide campaign and thought leadership content from idea to launch: accurate, on brand, on time, and on budget.
• Use marketing automation and analytics to nurture prospects, personalize experiences, and improve results.
• Track K-12 trends and competitors, and lead surveys, focus groups, and customer feedback programs.
• Run regular business reviews that align Sales, Editorial, and Marketing on what's working and what's next.

What you will bring:

• 5+ years in marketing management and sales enablement, in education, publishing, or beyond.
• Experience running integrated campaigns across email, online, advertising, and other channels.
• Sharp writing and copyediting skills, plus creativity across video, print, digital, and social.
• Confidence presenting to and training colleagues, partners, and customers.
• Comfort turning data, research, and customer insight into decisions.
• Strong project management skills, including budgets, deadlines, and vendor, freelance, or partner relationships.
• Working knowledge of Microsoft Office (Outlook, Word, Excel, and PowerPoint) and a knack for managing your own priorities.

Helpful, but not essential:

• Experience in K-12 education, educational publishing, or professional learning.
• Familiarity with marketing automation, A/B testing, or experimentation.
• A bachelor's degree in marketing or a related field, or equivalent experience.
• A personal or professional connection to education.

Work and travel:

Expect occasional travel for team gatherings, conferences, events, and time with authors and customers.

Why join Sage?

• Work with colleagues who care about education, evidence, and helping ideas reach the people who need them.
• Contribute in a collaborative, international organization with room to learn, grow, and shape how we work.
• Access a comprehensive benefits package.

An inclusive opportunity

We know that strong candidates do not always meet every preferred qualification. If this role interests you and you can demonstrate many of the capabilities described, we encourage you to apply. We value transferable experience, different career paths, and the perspectives people bring from varied backgrounds and communities.

Sage is committed to providing an inclusive and accessible recruitment experience. If you need a reasonable accommodation at any stage of the process, please let the Talent Acquisition team know.

Sage is an equal opportunity employer. Employment decisions are based on role-related qualifications, skills, experience, and business needs.

Pay Transparency & Benefits Package:

Sage Publishing is committed to being an inclusive employer where all individuals are treated with fairness and respect. Sage is proud to be an equal opportunity workplace and is an affirmative action employer.

Compensation at Sage is influenced by several factors, including but not limited to skill set, nature and level of experience, qualifications, and other relevant considerations. Please note that the compensation details listed in U.S. role postings reflect the base salary only and do not include bonuses or benefits. Your recruiter can share more about the specific salary range and additional aspects of the compensation/benefits package for this position during the hiring process. If your desired salary falls outside of this range, we hope you'll still apply as there may be other positions that better align.

In addition to compensation, Sage offers a highly competitive and comprehensive PPO medical, dental, and vision care benefits package with SAGE covering most of the premium costs. Unique program benefits that support a healthy life, a company-sponsored anniversary trip every 5 years, a 401(k)-matching program of 100% up to 5% of pay, and other significant meaningful benefits. In alignment with our value for education, Sage offers financial support for bachelor's and graduate-level degree programs as well as learning for personal interest.

Sage offers freedom and autonomy in your day-to-day with hybrid or remote work, depending on the role. Join the nearly 2,000 Sage employees worldwide who deliver products and services that serve to fulfill our noble goal of education and dissemination of knowledge globally. We'd love to meet you!

Diversity, Equity, and Inclusion

Sage Publishing is committed to being an inclusive employer where all individuals are treated with fairness and respect, regardless of age, disability, gender identity, marriage and partnership status, pregnancy and parental responsibilities, race, religion and belief, sex, or sexual orientation.

We believe that diversity is a cornerstone of a vibrant culture. We want Sage to be an organization where the most talented staff and high-potential staff are recruited, have the opportunity to grow, and want to work. We strive to achieve a better representation of diverse talent at all levels, including leadership, across our workforce.