Ecommerce Insights Analyst: Data-Driven Growth & Optimization

BoF Careers; New York (NY); On-site; USD 90,000 - 130,000; Full time

Job summary

Ralph Lauren Corporation is seeking a Digital Analytics & Insights Analyst to join the North America e-commerce team. You will own analytics across Adobe Analytics and CJ Analytics, develop dashboards, and partner with Buying, Marketing, CX, and Supply Chain to drive data-informed decisions.

The role requires hands-on experience with analytics platforms, strong Excel and data visualization skills, and a proactive mindset to accelerate growth through insights and performance measurement.

Qualifications

• Experience with Adobe Analytics and/or Customer Journey Analytics in an ecommerce environment.
• Deep understanding of Adobe Analytics tools for analysis, insight generation, data presentation and delivery.
• Advanced Excel skills including lookups, pivots and conditional formulas.
• Strong communication skills and ability to present data-driven recommendations.

Responsibilities

• Develop, manage, and optimize analytics suites across Adobe Analytics, BI platforms, and other data sources to enable comprehensive measurement.
• Provide strategic analytics to inform ecommerce strategy in partnership with cross-functional teams.
• Create dashboards, reports, and ad-hoc analysis for key stakeholders across the organization.
• Lead BI reporting roadmap prioritization and implementation.
• Identify opportunities to leverage ML/AI to automate analytics tasks and improve reporting.
• Design and analyze A/B tests to optimize user experience and conversion.

Skills

Adobe Analytics

Customer Journey Analytics

DTM

Adobe Launch

Excel

Retail math

Data visualization

Communication

Tools

Content Square

Google Analytics

Job description

Ralph Lauren Corporation is seeking a Digital Analytics & Insights Analyst to join the North America e-commerce team. You will own analytics across Adobe Analytics and CJ Analytics, develop dashboards, and partner with Buying, Marketing, CX, and Supply Chain to drive data-informed decisions.

The role requires hands-on experience with analytics platforms, strong Excel and data visualization skills, and a proactive mindset to accelerate growth through insights and performance measurement.