Ecommerce Insights Analyst: Data-Driven Growth

Ralph Lauren; New York (NY); On-site; USD 85,000 - 120,000; Full time

Job summary

Ralph Lauren North America e-commerce is seeking a Digital Analytics & Insights Analyst to support a data-driven approach across product, marketing and experience. You will help build and optimize analytics suites, dashboards and reports that deliver a comprehensive view of digital performance.

The role partners with Buying & Planning, Marketing, CX and Supply Chain to translate data into actionable recommendations and to drive growth.

Qualifications

• 2+ years of experience with Adobe Analytics and/or Customer Journey Analytics in an e-commerce environment.
• Deep understanding of Adobe Analytics tools for analysis, insight generation, data presentation, solution design, implementation, rollout and QA.
• Excellent analytical and problem-solving skills with attention to detail.
• Advanced Excel skills (lookups, pivots) and retail math.
• Strong verbal and written communication with ability to present data insights and recommendations.

Responsibilities

• Develop, manage, and optimize analytics suites across Adobe Analytics, BI platforms, and data sources to ensure comprehensive measurement capabilities.
• Partner with Buying & Planning, Marketing, CX and Supply Chain to deliver strategic recommendations for e-commerce growth.
• Provide in-depth analysis to support optimization of Product/Inventory, Marketing campaigns, and Technology roadmap priorities.
• Create, maintain, and deliver dashboards and ad-hoc analyses for key stakeholders; lead BI roadmap prioritization and implementation.
• Identify opportunities to leverage ML/AI to automate analytics tasks and enhance reporting; design and analyze A/B tests; establish KPIs and monitoring frameworks.

Skills

Adobe Analytics

Customer Journey Analytics

Excel

Communication

Data visualization

Tools

DTM

Adobe Launch

Google Analytics

Content Square

Job description

Ralph Lauren North America e-commerce is seeking a Digital Analytics & Insights Analyst to support a data-driven approach across product, marketing and experience. You will help build and optimize analytics suites, dashboards and reports that deliver a comprehensive view of digital performance.

The role partners with Buying & Planning, Marketing, CX and Supply Chain to translate data into actionable recommendations and to drive growth.