Ecommerce Growth Lead for DTC Brand (Shopify & Lifecycle)

Dr. Squatch; New York (NY); On-site; USD 115,000 - 135,000; Full time

Benefits offered by this job

Medical

Dental

Vision

401k with Squatch match

PTO

Healthy snacks

Frequent company events

Free products

Job summary

Dr. Squatch is seeking an Ecommerce Marketing Manager to grow our digital business across myjukebox.com, email, SMS, loyalty and subscription.

You will own site experiences, launches and campaigns, drive conversion and retention, and push the boundaries of how customers connect with the Jukebox brand online.

This role is based in New York City, with in-office days, a fast-paced, high-ownership culture, and competitive compensation.

Qualifications

• 4-6+ years of ecommerce or digital marketing experience.
• Deep Shopify experience - you’re comfortable getting in there and making things happen yourself.
• Experience owning lifecycle and retention across email, SMS, loyalty and/or subscription.
• You know the ecommerce numbers and use them to make smart, fast decisions.
• High ownership and high agency - you spot what needs to happen and run with it.
• Strong cross-functional operator who can keep multiple priorities and people moving.
• Detail-oriented with a high bar, without letting perfect get in the way of progress.

Responsibilities

• Own myjukebox.com, from merchandising and launches to landing pages and optimization.
• Turn campaigns and brand moments into compelling, high-converting digital experiences.
• Constantly test, learn and improve conversion, AOV and the customer journey.
• Own email, SMS, loyalty and subscription across strategy, execution and performance.
• Build lifecycle journeys that drive repeat purchase, retention and LTV.
• Bring launches, campaigns and brand moments to life across lifecycle.
• Know performance inside & out and proactively spot opportunities to grow the business.
• Partner with Growth on acquisition funnels, CRO and testing.
• Turn insights into action - quickly.
• Be the digital owner across Brand, Growth, Creative and Integrated Marketing.
• Turn priorities into action and keep launches moving.
• Build smarter processes, manage external partners and find better ways to get things done.

Skills

Ecommerce strategy

Shopify

Lifecycle marketing

Email marketing

SMS marketing

Loyalty programs

Data-driven decisions

Cross-functional leadership

Tools

Klaviyo

Postscript

Recharge

Replo

HTML/CSS/Liquid

Job description

Dr. Squatch is seeking an Ecommerce Marketing Manager to grow our digital business across myjukebox.com, email, SMS, loyalty and subscription.

You will own site experiences, launches and campaigns, drive conversion and retention, and push the boundaries of how customers connect with the Jukebox brand online.

This role is based in New York City, with in-office days, a fast-paced, high-ownership culture, and competitive compensation.