Ecommerce Growth & Engagement Manager

Goodwill Industries of San Diego County; San Diego (CA); On-site; USD 85,000 - 115,000; Full time

Job summary

Goodwill Industries of San Diego County is seeking an experienced Multichannel Ecommerce Manager to drive growth across our online and retail channels. You will develop and implement market-leading sales strategies, oversee SOPs, and ensure KPI alignment across teams.

The role emphasizes collaboration with retail leadership, identifying high-value assortments, and expanding revenue through new channels. A strong emphasis on training, policy adherence, and staff development is required to support

Qualifications

• Minimum 3 years management experience in a related field or GISD level 4-6 experience.
• CA Driver’s License with an acceptable driving record and insured vehicle.
• Availability to work across all operational hours including after-hours as needed.

Responsibilities

• Drive multichannel growth by leveraging technology, AI, automation, equipment, platforms, and sales trends.
• Maintain an optimized multichannel workflow by updating SOPs and coordinating KPI communication.
• Collaborate with retail leadership to train and align on high-value goods for multichannel.
• Identify new product categories, channels, and pricing to boost revenue and margins.
• Ensure product listings meet quality assurance and compliance standards.
• Foster a positive culture aligned with GISD values and develop bench strength.
• Delegate priorities and hold staff accountable to goals and deadlines.
• Oversee site operations: opening/closing and maintaining a safe, organized location.
• Safeguard donations and report security issues as needed.
• Cross-train in ecommerce warehouse workflows and support operations as required.
• Participate in recruitment: interviewing and recommending applicants.

Skills

Multichannel strategy

SOP development

Leadership

Training & mentoring

KPI tracking

Ecommerce platforms

AI & automation awareness

Education

High School diploma/GED

Bachelor's degree preferred

Job description

Are you looking for meaningful work and want to make a difference? Do you want to gain valuable work experience? Joining the Goodwill team could be a great fit for you! At Goodwill we live and breathe our Core Values of Creativity, Credibility, and Collaboration. We are a mission-integrated organization that is funded by resalable goods. Last year alone, we were able to keep 10 million pounds of donated goods from hitting our landfills. Through the reselling of donated items, we can provide job readiness training and employment opportunities to individuals with disabilities and barriers to employment.

POSITION SUMMARY

Responsible for managing the multichannel workflow across the company, requiring the implementation of market-leading sales strategies, evolving technologies, and platforms. Establishes and maintains multichannel SOPs. Ensures consistent collaboration, training, and alignment with retail. Maintains a culture aligned with GISD core values and leadership principles.

Essential Function (s)

• Achieves multichannel growth in the rapidly evolving ecommerce market by developing strategic initiatives utilizing the latest technology, AI, automation, equipment, platforms, and sales trends.
• Maintains an optimized multichannel workflow by implementing and updating SOP’s and ensuring that training, site visits, and communication of KPI’s are consistent.
• Works closely with retail leadership to ensure strong collaboration, feedback, training, and alignment on identifying high-value, high-margin goods for multichannel.
• Identifies new product categories, sales channels, and pricing strategies to increase revenue & margin and optimize sell-through rate & average sale price.
• Manages systems and personnel that ensure products have auction titles, product details, and photographs that meet quality assurance and verification/authenticity standards in compliance with all applicable laws and marketplace guidelines.
• Creates a positive work culture utilizing GISD core values and leadership principles. Motivates, engages, and develops direct reports to create bench strength at all levels.
• Delegates priorities effectively and holds direct reports accountable to goals and deadlines.
• Ensures that performance, behavior/conduct, time/attendance, and policies/procedure expectations are met. Provides support as needed when expectations are not met.
• Ensures performance evaluations, progressive discipline, and other required documentation is delivered on time and according to company expectations.
• Ensures employment relationship issues are resolved according to the organization’s best practices, culture, core values, and in accordance with applicable laws and regulations.
• Ensures customer, donor, vendor, and interdepartmental relationships are maintained at a high level. Resolves escalated complaints when difficult situations arise.
• Participates in recruitment process, including selecting, interviewing, and recommending applicants as needed.
• Ensures the work site is supplied, safe, clean, organized, and well-maintained. Opens and closes location(s) according to company guidelines.
• Safeguards company property including donations. Reports known or suspected security and/or theft problems to the SAP Department and Director.
• Cross-trained in ecommerce warehouse workflows and supports operations as needed.
• Follows directions and completes other tasks as assigned.

SKILLS & ABILITIES

Education

High School diploma/GED required; BA/BS, or equivalent combination of education and experience in related field preferred

Experience

Minimum 3 years’ management experience in a related field, or 3 years of GISD level 4-6 experience, or an equivalent combination of past experience and GISD experience.

Certificates & Licenses

Must have a CA Driver’s License and driving record acceptable to Goodwill’s insurance company requirements. Must also have an insured, reliable vehicle.

Work Schedule

Available during all operational hours & for after-hours/emergency calls as needed.