E‑commerce Growth & Launch Lead — DTC

Integra Beauty; Town of Florida, Northern (NY, KY); Hybrid; USD 60,000 - 85,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

Life Insurance

401k plan

Vacation + Sick Time Pay

L'ange Hair Product Stipend

Job summary

Integra Beauty is seeking a high-ownership E-Commerce Marketing Manager to own end-to-end site campaign execution across our digital storefront. You will lead a cross-functional pod of designers, copywriters, engineers, and analysts to build high-converting landing pages aligned with paid media and lifecycle channels.

From briefing creative teams and enforcing brand quality to setting up A/B test hypotheses and running pre-launch QA across mobile, discount logic, and analytics tracking, you are

Qualifications

• 3-5+ years in e-commerce site management, digital production, or growth marketing execution within a D2C or retail environment.

Responsibilities

• Own sitewide campaign execution and deliver seasonal refreshes, product launches, sale events, and homepage updates on time and to spec.

Skills

E-commerce management

Cross-functional leadership

Landing pages

A/B testing

Analytics tools

URL parameters/UTMs

Brand compliance

Project management

Communication

Attention to detail

Tools

Figma

Google Analytics

Job description

Integra Beauty is seeking a high-ownership E-Commerce Marketing Manager to own end-to-end site campaign execution across our digital storefront. You will lead a cross-functional pod of designers, copywriters, engineers, and analysts to build high-converting landing pages aligned with paid media and lifecycle channels.

From briefing creative teams and enforcing brand quality to setting up A/B test hypotheses and running pre-launch QA across mobile, discount logic, and analytics tracking, you are