Distribution Marketing Lead — Engagement & Growth

American International Group

Chicago (IL)

On-site

USD 137,000 - 150,000

Full time

4 days ago
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Job summary

American International Group (AIG) is seeking a seasoned marketing leader to partner with Distribution and Field leadership, translating priorities into clear marketing strategies that engage brokers and clients and support growth. This hands-on role focuses on campaigns, client offerings, and events across North America to elevate market presence.

Reporting to the Chief Marketing & Communications Officer, North America, you will mentor distribution marketing managers and drive strategic

Qualifications

  • 10+ years in B2B financial marketing and distribution insurance preferred.
  • Strong strategic mindset; align marketing with broker/client engagement and growth.
  • Experience with account-based marketing and senior stakeholder collaboration.
  • Excellent communication, collaboration, and project management skills.

Responsibilities

  • Serve as primary marketing partner to Distribution and Field leadership.
  • Lead marketing initiatives for retail, wholesale, and client engagement priorities.
  • Develop and market industry-focused client offerings aligned to growth.
  • Create campaigns, content, and communications aligned to priorities.
  • Support client/broker events with messaging, materials, and follow-up.
  • Coordinate across teams to ensure aligned campaigns and outputs.

Skills

Marketing strategy
B2B marketing
Account-based marketing

Education

Bachelor’s degree
MBA or equivalent

Job description

American International Group (AIG) is seeking a seasoned marketing leader to partner with Distribution and Field leadership, translating priorities into clear marketing strategies that engage brokers and clients and support growth. This hands-on role focuses on campaigns, client offerings, and events across North America to elevate market presence.

Reporting to the Chief Marketing & Communications Officer, North America, you will mentor distribution marketing managers and drive strategic

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