Director, Pharma Media Strategy (Remote)

MERGE; Chicago (IL); On-site; USD 112,000 - 134,000; Full time

Benefits offered by this job

Medical

Dental

Vision

Life Insurance

401K

Lifestyle Spending Account

Employer Paid Life & Disability

Flexible Time off & Holidays

plus many other benefits

Job summary

MERGE in the United States is seeking a Director, Pharma Media to lead day-to-day media strategy for pharmaceutical accounts, focusing on HCP and DTC programs, and to serve as a trusted partner to clients and internal practice leads.

You will guide cross-functional teams across Applied Intelligence, Discoverability, Programmatic, and Social, translate client objectives into audience plans, and steer campaigns to deliver measurable business results.

Qualifications

• 7+ years of media experience with pharma marketing and HCP strategy.
• Ability to lead strategy for pharma accounts and multi-channel programs.
• Comfort translating data into actionable media decisions.

Responsibilities

• Lead day-to-day media strategy and client relationships for pharma accounts (HCP/DTC).
• Create audience strategies and channel plans across HCP and DTC segments.
• Collaborate with Applied Intelligence, Discoverability, Programmatic, and Social teams.
• Guide campaign performance analytics and optimization.
• Identify organic growth opportunities and support new business pitches.
• Mentor junior team members and stay current on pharma marketing shifts.

Skills

Pharma marketing

HCP strategy

Media planning

Data interpretation

Cross-functional collaboration

Tools

Programmatic

Paid search

SEO/SEM

Job description

MERGE in the United States is seeking a Director, Pharma Media to lead day-to-day media strategy for pharmaceutical accounts, focusing on HCP and DTC programs, and to serve as a trusted partner to clients and internal practice leads.

You will guide cross-functional teams across Applied Intelligence, Discoverability, Programmatic, and Social, translate client objectives into audience plans, and steer campaigns to deliver measurable business results.