Director, Onsite Retail Media Operations

Adusa; Hyattsville, Northern (MD, KY); Hybrid; USD 185,000 - 278,000; Full time

Job summary

Ahold Delhaize USA is seeking a Director of Onsite Operations to lead the strategic operating model and governance for its onsite retail media and digital merchandising ecosystem. You will partner with brands and teams to plan, execute, and optimize campaigns, events, and content to drive revenue, customer experience, and growth.

The role requires extensive leadership across Sales, Planning, Merchandising, and Product, with a focus on scalability, performance, and long-term strategic alignment.

Qualifications

• 12+ years of progressive leadership experience in retail media, ecommerce, merchandising operations, digital media, advertising operations, or related fields.
• Experience owning large-scale operational portfolios, business enablement functions, strategic initiatives, and significant revenue‑supporting operations.
• Proven ability to influence executive-level stakeholders and lead cross-functional organizations through complex transformation.

Responsibilities

• Establish enterprise governance and operating frameworks across Sales, Account Management, Integrated Planning, Merchandising, Product, Analytics, Marketing and Ad Technology to enable scalable execution.
• Own end-to-end operational strategy for onsite retail media execution including recruiting, developing, coaching, and managing performance.
• Lead the team partnering with Brands, Account Management and Integrated Planning to gather campaign details for timely launches and tracking against KPIs.
• Oversee campaign setup, trafficking, QA, and live management within the retail media platform.
• Collaborate with Account Management to ensure delivery of campaigns, monitor performance, and optimize to meet goals.
• Define strategic direction for onsite merchandising operations aligned to enterprise objectives.
• Establish annual, quarterly, and seasonal planning processes supporting brands’ priorities.
• Oversee site merchandising execution for seasonal campaigns and content planning.
• Generate and validate campaign reports after completion for handoff to teams.
• Oversee billing/invoicing processes and review final delivery reports.
• Own the strategic roadmap for onsite operational capabilities with Product and Technology to prioritize enhancements and scalability.
• Lead through managers to build a high-performing organization with succession pipelines.

Skills

Leadership

Stakeholder management

Campaign management

Data-driven

Cross-functional leadership

Budget management

Communication skills

Education

BA/BS degree

MBA preferred

Tools

Content management platforms

Campaign management tools

Analytics platforms

Job description

Ahold Delhaize USA is seeking a Director of Onsite Operations to lead the strategic operating model and governance for its onsite retail media and digital merchandising ecosystem. You will partner with brands and teams to plan, execute, and optimize campaigns, events, and content to drive revenue, customer experience, and growth.

The role requires extensive leadership across Sales, Planning, Merchandising, and Product, with a focus on scalability, performance, and long-term strategic alignment.