Director of Sales - Target & Walmart

ForceBrands; Fort Snelling Unorganized Territory (MN); On-site; USD 140,000 - 210,000; Full time

Job summary

ForceBrands is seeking an experienced senior sales professional to own Target and Walmart accounts in the U.S. You will grow existing sales, identify new distribution and merchandising opportunities, and build strong retailer relationships.

You will also lead business reviews and collaborate with Marketing on plans for launches and promotions. The role requires direct experience with Target and Walmart, strong analytical skills using POS and syndicated data, and the ability to manage brokers,

Qualifications

• Bachelor’s degree and 10+ years of sales experience in CPG food/beverage.
• Direct account management with Target and Walmart, incl. buyer relationships.
• Experience using POS, syndicated and financial data for recommendations.

Responsibilities

• Own the Target and Walmart businesses, growing sales and opportunities.
• Build retailer relationships and lead business reviews and line reviews.
• Partner with Marketing for retailer-specific plans across promotions.
• Manage broker partners and ensure reporting and growth initiatives
• Build annual budgets and monitor sales, trade spend and profitability
• Develop promotional calendars and validate deductions with Accounting
• Own forecasts and communicate demand to Operations and Supply Chain
• Track weekly performance and category trends to identify risks/opportunities
• Manage additional customers as the business expands

Skills

Target & Walmart sales

Account management

Analytical skills

Negotiation

Education

Bachelor's degree

Tools

Partners Online

Retail Link

Roundel

Walmart Connect

Job description

*MUST HAVE STRONG SALES EXPERIENCE WITH BOTH TARGET & WALMART*

Responsibilities

• Own the Target and Walmart businesses, growing existing sales and identifying opportunities for new distribution, assortment and merchandising
• Build strong retailer relationships and lead regular business reviews, innovation meetings and line reviews. Turn POS and syndicated data into clear recommendations for buyers
• Partner with Marketing to develop retailer-specific plans across promotions, retail media and other channels that support launches and drive sales
• Manage broker partners, setting priorities and holding them accountable for reporting, retail execution and growth initiatives
• Build annual customer budgets and monitor sales, trade spend, net revenue and profitability
• Develop promotional calendars, evaluate results and work with Accounting to validate deductions
• Own sales forecasts and communicate changes in demand to Operations and Supply Chain to support production and inventory planning
• Track weekly customer performance and monthly category trends, including competitor activity, to identify risks and growth opportunities
• Manage additional customers as the business expands

Qualifications

• Bachelor’s degree and 10+ years of sales experience in the CPG food or beverage industry, ideally with high-growth brands
• Direct account management experience with both Target and Walmart, including buyer relationships, new product presentations, negotiations and annual planning.
• Familiarity with Partners Online, Retail Link, Roundel and Walmart Connect
• Proven ability to achieve sales targets while managing trade investment and customer profitability
• Strong analytical skills, with experience using POS, syndicated and financial data to develop recommendations and persuasive retailer presentations
• Sound judgment, initiative and the ability to work across Sales, Marketing, Finance and Operations in a growing business where processes are still evolving