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Helix Hospitality | Hampton Inn & Suites – Birmingham/Eagle Point, AL is seeking a Director of Sales to lead revenue growth for a freshly renovated property.
The role focuses on building a robust sales pipeline, nurturing relationships, and driving occupancy and rate performance, with a team that values ownership and accountability. You’ll operate in Birmingham’s Highway 280 corridor with ample opportunity.
Helix Hospitality | Hampton Inn & Suites – Birmingham/Eagle Point, AL
Helix Hospitality is searching for adriven, results-focused Director of Sales to lead revenue growth at our Hampton Inn & Suites Birmingham/Eagle Point property.
This isn't a hotel that needs to be fixed. It's a hotel that's ready to grow.
Fully renovated in 2024, our property features a refreshed product and a fantastic team delivering guest satisfaction results among the highest within the Hampton brand. You'll have a great hotel to sell, a team that takes pride in what they do, and the opportunity to make a real impact.
Now we're looking for a sales leader who knows how to turn those advantages into revenue.
We're not looking for someone to wait for the phone to ring. We're looking for someone who makes it ring.
Located along Birmingham's busy Highway 280 corridor, our hotel is positioned to capture business from a diverse mix of demand generators:
Corporate & Professional Services – Businesses throughout the Highway 280 corridor and greater Birmingham area
Healthcare & Medical – Regional healthcare facilities, medical professionals, and visiting patients and families
Retail & Leisure – Shopping, dining, entertainment, and weekend travel
Construction & Development – Contractors, project teams, and commercial development
Group & Social Business – Weddings, sports teams, reunions, and local events
As Director of Sales, you'll take ownership oftop-line revenue growth, account development, and market share performance.
You will:
Aggressively pursue new business through prospecting, outside sales calls, networking, and community involvement
Develop strong relationships with local businesses, corporate accounts, healthcare organizations, and group clients
Identify opportunities to capture business from competitors and grow market share
Partner with the General Manager and Revenue Management team to maximize occupancy, ADR, and RevPAR
Build and maintain a strong sales pipeline with clear 30-60-90 day strategies
Monitor competitor activity, market trends, and upcoming demand generators
Participate in brand and Helix revenue calls with meaningful insights, actionable strategies, and accountability
Turn sales activity into measurable production - not just reports about activity
You're visible in the community and connected to the right decision-makers
You're consistently uncovering new accounts while growing existing relationships
You're building a healthy pipeline that drives business today and supports future months
You're using market intelligence and performance data to stay ahead of the competition
You're not waiting for business to find you -you're out there earning it
Proven hotel sales experience, preferably with Hilton or another major hotel brand
Strong prospecting, relationship-building, negotiating, and closing skills
Familiarity with the Birmingham market or the ability to quickly establish a strong local network
Experience developing corporate, group, and negotiated-rate business
An understanding of hotel performance metrics, revenue strategy, and market share
A competitive, self-motivated mindset with a strong sense of ownership and accountability
The ability to work independently while collaborating with hotel and corporate leadership
At Helix Hospitality, we believe great results start with great people.
We're building a culture where leaders are empowered to take ownership, challenge the status quo, and make a meaningful impact.
You'll be part of an organization that:
Values initiative, accountability, and measurable results
Encourages creativity and fresh approaches to driving revenue
Provides corporate sales and revenue management support
Invests in leadership development and professional growth
Celebrates wins while continuously challenging ourselves to get better
We don't believe in maintaining the status quo. We believe in moving FORWARD.
A renovated hotel. A fantastic team. A market full of opportunity.
We've got the foundation. Now we need the sales leader who knows how to capitalize on it.
If you're competitive, relationship-driven, and energized by winning new business, we want to hear from you.
Birmingham has the business. Are you the person who can go get it?
Join Helix Hospitality at Hampton Inn & Suites Birmingham/Eagle Point and make your mark.