Director of Sales

Excel Hotel Group; Huntington Beach (CA); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Health insurance

Paid Time Off

Vision insurance

401(k)

401(k) matching

Bonus based on performance

Dental insurance

Employee discounts

Job summary

SpringHill Suites Huntington Beach is seeking a dynamic Director of Sales to lead our local sales efforts, build relationships, and drive revenue for the hotel under the Excel Hotel Group umbrella. You will identify new business, manage major accounts, and collaborate with hotel leadership to develop strategies, budgets, and forecasts that optimize occupancy, ADR, and RevPAR.

Minimum three years of hospitality sales experience, a proven track record of securing new business, and strong

Qualifications

• Minimum of 3 years of hospitality sales or sales management experience.
• Proven ability to generate new business, build lasting client relationships, and achieve revenue goals.
• Strong understanding of hotel sales strategies, market segmentation, and revenue performance metrics.

Responsibilities

• Proactively identify and secure new business opportunities in the local market.
• Build and maintain relationships with local businesses and decision-makers.
• Maintain an active market presence with regular in-person sales calls.
• Develop compelling proposals that differentiate the hotel.
• Collaborate with leadership to develop budgets, forecasts, and revenue strategies.
• Analyze KPIs such as occupancy, ADR, and RevPAR.

Skills

Strong communication

Negotiation skills

Relationship-building

Prospecting/lead generation

Presentation skills

Job description

Benefits:

• Health insurance
• Paid time off
• Vision insurance
• 401(k)
• 401(k) matching
• Bonus based on performance
• Dental insurance
• Employee discounts

Are you a driven hospitality sales professional who thrives on building relationships, uncovering new business opportunities, and delivering results? SpringHill Suites Huntington Beach is looking for a dynamic, results-oriented Director of Sales to lead our sales efforts and drive the hotel's continued success.

This is an exciting opportunity for a motivated sales leader who enjoys being out in the market, developing new business, and making a measurable impact on hotel performance.

As part of Excel Hotel Group, a growing hotel ownership, management, and development company, you'll have the opportunity to take ownership of your market, contribute to the hotel's strategic direction, and grow your career with an organization that values initiative, collaboration, and results.

What You'll Do

Drive Business & Build Relationships

• Proactively identify, pursue, and secure new business opportunities within the local market, including corporate accounts, group business, and key market segments.
• Build and maintain strong relationships with local businesses, decision-makers, community organizations, and industry partners.
• Maintain an active presence in the market, dedicating at least three days per week to in-person sales calls, prospecting, and relationship development.
• Develop compelling sales presentations and proposals that showcase the hotel's value and differentiate it from competitors.

Lead Sales Strategy & Revenue Growth

• Develop and execute strategic sales plans to achieve and exceed established revenue goals.
• Negotiate contracts and business agreements that balance client needs with hotel profitability.
• Monitor market trends, competitor activity, and business demand to identify opportunities and proactively adjust sales strategies.
• Partner with hotel leadership to develop budgets, forecasts, and revenue strategies that support overall business objectives.
• Analyze key performance indicators, including occupancy, average daily rate (ADR), revenue per available room (RevPAR), and competitive market performance.

Collaborate & Deliver Results

• Work closely with the General Manager and hotel team to ensure a seamless experience from initial sales contact through guest arrival.
• Maintain a strong sales pipeline through consistent prospecting, follow-up, and account management.
• Represent SpringHill Suites Huntington Beach professionally within the local business community.
• Take ownership of sales performance, demonstrating initiative, accountability, and a commitment to achieving results.

What You'll Bring

• Minimum of 3 years of hospitality sales or sales management experience, preferably in a hotel of comparable size and service level.
• Proven ability to generate new business, build lasting client relationships, and achieve revenue goals.
• Strong understanding of hotel sales strategies, market segmentation, and revenue performance metrics.
• Excellent communication, presentation, negotiation, and relationship-building skills.
• Self-motivated, proactive approach with a passion for prospecting and developing new business.
• Strong organizational skills with the ability to manage competing priorities and meet deadlines.
• A collaborative mindset and the confidence to work independently while partnering effectively with hotel leadership.

Why Excel Hotel Group?

Your success matters, and so does your future.

At Excel Hotel Group, we believe our people are the foundation of our success. As a fully integrated hotel ownership, management, and development company, we offer the opportunity to make a meaningful impact while building a rewarding career in hospitality.

We are proud of our family-driven culture, where relationships matter, initiative is encouraged, and professional growth is supported.

Our Benefits & Perks Include:

• Medical, Dental, and Vision Insurance
• Life Insurance
• 401(k) Retirement Plan with Company Match
• Paid Time Off (PTO)
• Hotel Travel Discount Program
• Career Development and Internal Advancement Opportunities

Benefits are subject to eligibility and applicable plan terms.

Ready to Make Your Mark?

If you're a relationship-driven sales professional who loves the thrill of winning new business and wants to play a key role in a hotel's success, we'd love to meet you.