Director of Sales

Courtyard Huntsville - University Drive; Huntsville (AL); On-site; USD 120,000 - 180,000; Full time

Job summary

Helix Hospitality seeks a driven Director of Sales to lead revenue growth in Huntsville, AL. You will own top-line performance, prospect new business, and build relationships across corporate, government, and group segments.

You will leverage Huntsville’s key industries and partner with the GM and Revenue Manager to optimize strategy and RevPAR, staying ahead of market trends and competition.

Qualifications

• Proven success in hotel sales, preferably in a competitive or high-growth market.
• Strong ability to prospect, negotiate, and close across multiple segments.
• Confidence in engaging with corporate clients, contractors, and government-related business.
• Data-driven mindset with the ability to translate numbers into strategy.
• High level of ownership, urgency, and accountability.

Responsibilities

• As Director of Sales, take full ownership of top-line performance and market share growth.
• Aggressively pursue new business through local prospecting, networking, and community involvement.
• Build strong relationships across corporate, government, and group segments.
• Leverage market knowledge to identify and capture demand tied to Huntsville’s key industries.
• Partner with GM and Revenue Manager to align strategy and maximize RevPAR.
• Track performance and adjust strategy based on real-time data and trends.

Skills

Hotel sales

Prospecting & closing

Corporate/government relations

Data-driven mindset

Ownership & accountability

Job description

We’re Hiring: Director of Sales

Helix Hospitality | Huntsville, AL Market

Helix Hospitality is looking for a driven, market-savvy Director of Sales to lead revenue growth in the thriving Huntsville, Alabama market—one of the fastest-growing, most opportunity-rich regions in the country.

This role is built for a sales leader who knows how to hunt for business, build relationships, and convert opportunity into results.

Why Huntsville

Huntsville isn’t slowing down—and neither should your sales strategy.

With demand driven by:

• Aerospace & defense (NASA, Redstone Arsenal)
• Technology & engineering firms
• Ongoing corporate relocations and expansions
• Strong group, government, and extended stay demand

This is a market where the right sales leader can win—consistently.

What You’ll Own

As Director of Sales, you will take full ownership of top-line performance and market share growth for your assigned property.

You will:

• Aggressively pursue new business through local prospecting, networking, and community involvement
• Build strong relationships across corporate, government, and group segments
• Leverage market knowledge to identify and capture demand tied to Huntsville’s key industries
• Partner with the GM and Revenue Manager to align strategy and maximize RevPAR
• Stay ahead of competitors by understanding rate positioning, demand shifts, and local activity
• Participate in brand and Helix revenue calls, bringing insight and accountability
• Track performance and adjust strategy based on real-time data and trends

What Success Looks Like in Huntsville

• You know where the business is coming from—and you’re already there
• You’re plugged into the community and visible in the right rooms
• You’re driving consistent RevPAR growth, not chasing it at the end of the month
• You’re building a pipeline that supports 30-60-90 day forecasting with confidence
• You’re not reacting to the market—you’re out in front of it

What You Bring

• Proven success in hotel sales, preferably in a competitive or high-growth market
• Strong ability to prospect, negotiate, and close across multiple segments
• Confidence in engaging with corporate clients, contractors, and government-related business
• Data-driven mindset with the ability to translate numbers into strategy
• High level of ownership, urgency, and accountability

Why Helix Hospitality

We don’t just want someone to "manage sales"—we want someone who will drive it.

At Helix, you’ll be part of a culture that:

• Values results and accountability
• Supports leaders who are willing to get in the trenches
• Invests in growth, development, and long-term success

The Bottom Line

Huntsville is full of opportunity.

We’re looking for the leader who knows how to go get it.

Source: Hospitality Online