Director of Performance Advertising - CTV & Video

Comcast Corporation; New York (NY); On-site; USD 142,000 - 212,000; Full time

Job summary

Comcast is seeking an entrepreneurial seller to expand its Universal Ads performance advertising business across SMB agencies, lead‑generation partners, and multi‑location brands. You will grow revenue by identifying high-potential accounts, shaping go-to-market strategies, and building a durable pipeline anchored in TV/CTV performance narratives.

You’ll work with leadership, product, and marketing teams to evolve how we sell, educate clients on CTV value, and turn momentum into measurable

Qualifications

• 3+ years of direct sales experience in SMB performance / growth marketing.
• TV/CTV + performance marketing sales experience strongly preferred.
• Deep understanding of measurement frameworks, including pixel-based attribution, platform reporting, incrementality testing, geo tests, conversion lift studies, and measurement triangulation.

Responsibilities

• Identify and target high-potential SMB accounts across agencies, lead-gen partners, and multi-location brands.
• Collaborate with leadership to define a go-to-market strategy across buyer types and activate priority targets.
• Build and manage a qualified pipeline; translate market momentum into durable revenue growth.

Skills

Account Management

Business Development

Consultative Selling

Performance Marketing

Strategic Selling

Education

Bachelor's Degree

Job description

Comcast is seeking an entrepreneurial seller to expand its Universal Ads performance advertising business across SMB agencies, lead‑generation partners, and multi‑location brands. You will grow revenue by identifying high-potential accounts, shaping go-to-market strategies, and building a durable pipeline anchored in TV/CTV performance narratives.

You’ll work with leadership, product, and marketing teams to evolve how we sell, educate clients on CTV value, and turn momentum into measurable