Director of NavDx Oncology Marketing

CareDx; Waltham (MA); Remote; USD 216,000 - 270,000; Full time

Job summary

CareDx seeks a strategic, hands-on Marketing Director to lead NavDx marketing within the Specialty Oncology franchise. You will own the integrated brand strategy, drive adoption in HPV-driven cancers, and collaborate with Sales, Medical Affairs, and Regulatory to deliver clinically grounded, compliant promotion.

The role requires strong oncology diagnostics expertise, evidence translation, and leadership across cross-functional teams.

Qualifications

• 8–10 years marketing experience in diagnostics, biotech, pharma, or medical devices.
• Experience leading multichannel campaigns and navigating regulatory reviews (MLR).
• Strong cross-functional collaboration with Sales, Medical Affairs, R&D, and Regulatory.

Responsibilities

• Develop and own integrated brand strategy for NavDx within Specialty Oncology.
• Expand NavDx adoption across HPV-driven cancers and care settings.
• Translate clinical evidence into compelling promotional messaging and tools.
• Lead digital and non-personal promotion with cross-functional partners.
• Define KPIs, analyze performance, and optimize spend and ROI.

Skills

Marketing leadership

Diagnostics marketing

Multichannel campaigns

KOL engagement

Budget management

Cross-functional leadership

Strategic planning

Education

Bachelor's degree

MBA (preferred)

Job description

CareDx seeks a strategic, hands-on Marketing Director to lead NavDx marketing within the Specialty Oncology franchise. You will own the integrated brand strategy, drive adoption in HPV-driven cancers, and collaborate with Sales, Medical Affairs, and Regulatory to deliver clinically grounded, compliant promotion.

The role requires strong oncology diagnostics expertise, evidence translation, and leadership across cross-functional teams.