Director of Global Integrated Marketing & Growth

3M; Minnesota; On-site; USD 250,000 - 306,000; Full time

Job summary

3M seeks a Director Global Integrated Marketing to lead medium- to long-term demand-generation strategies across portfolios, regions, and growth priorities. You will influence business strategy through rigorous analysis of consumer, customer, market, and competitive dynamics, and align leaders on marketing's contributions and key assumptions.

The role requires extensive leadership, including developing capabilities and coaching managers, directing integrated execution with cross-functional

Qualifications

• Bachelor's degree or higher in Marketing, Business Administration, or a related field.
• Twelve (12) years of progressive marketing/brand management experience in private, public, government, or military environments.
• Seven (7) years leading brands, portfolios, or global marketing initiatives with measurable impact.
• Five (5) years leading direct reports and cross-functional teams within a complex matrix.

Responsibilities

• Developing and leading medium to long-term integrated demand-generation strategies for significant portfolios, categories, businesses, regions, or global growth priorities.
• Evaluating growth opportunities and guiding strategy through analysis of consumer, customer, market, competitive, and commercial dynamics.
• Designing and scaling integrated marketing systems, audience strategies, channel frameworks, and measurement approaches.
• Leading marketing investment decisions and resource prioritization to maximize business impact.
• Directing integrated execution through cross-functional teams and senior leaders across Brand, Media, Shopper Marketing, eCommerce, CRM, Content, Design, Sales, Insights, Finance, and regional marketing.
• Partnering with global, regional, and local teams to test, validate, adapt, and scale capabilities and best practices.
• Translating performance insights into scalable standards, operating models, and growth opportunities.
• Leading, developing, and coaching managers and senior professionals; building organizational capability.
• Advising senior leaders on growth strategies, investment trade-offs, risks, and opportunities.

Skills

Integrated demand-generation strategy

Strategic business analysis

Cross-functional leadership

Marketing investment management

Brand and portfolio management

Agency oversight and governance

Performance measurement (MMM, MROI)

Scaling marketing systems and channels

Coaching and developing managers

Education

Bachelor's degree or higher in Marketing or related field

Master's degree or MBA

Tools

MMM

MROI

Media strategy

Marketing governance

Brand health metrics

Job description

3M seeks a Director Global Integrated Marketing to lead medium- to long-term demand-generation strategies across portfolios, regions, and growth priorities. You will influence business strategy through rigorous analysis of consumer, customer, market, and competitive dynamics, and align leaders on marketing's contributions and key assumptions.

The role requires extensive leadership, including developing capabilities and coaching managers, directing integrated execution with cross-functional