Director of eCommerce — Hybrid, Growth & Revenue Leader

10X Health System; Scottsdale (AZ); Hybrid; USD 170,000 - 190,000; Full time

Job summary

10X Health System seeks a Director of eCommerce to shape how customers discover and purchase products across Shopify storefronts, Amazon, and other marketplaces. This hands-on leader will drive digital revenue, experience optimization, and subscription growth, partnering with the CMO and analytics teams to test solutions and scale the business.

The role focuses on merchandising, storefront optimization, conversion, and retention, with accountability for metrics like conversion rate, revenue per

Qualifications

• 7+ years hands-on eCommerce experience, including 3+ years leading a channel, team, or P&L.
• Proven success growing direct-to-consumer revenue for health, wellness, supplement, or CPG brands preferred.
• Deep working knowledge of Shopify Plus and digital storefront optimization, with the ability to make and implement improvements directly.
• Amazon marketplace experience, including PPC, listings, and performance management.
• Experience using GA4, Shopify analytics, and business intelligence tools.

Responsibilities

• Manage Shopify storefront performance, including revenue, conversion rate, revenue per visitor, and average order value.
• Improve the digital customer journey from first visit through purchase by identifying issues and implementing solutions.
• Plan and run A/B tests across landing pages, product pages, checkout flows, and funnel experiences.
• Work with paid media leadership to improve conversion from campaign traffic to revenue.
• Monitor and optimize online subscription enrollment flows and retention experiences.

Skills

eCommerce leadership

Conversion optimization

Shopify Plus

P&L management

Digital analytics

Tools

GA4

Shopify analytics

BI tools

Job description

10X Health System seeks a Director of eCommerce to shape how customers discover and purchase products across Shopify storefronts, Amazon, and other marketplaces. This hands-on leader will drive digital revenue, experience optimization, and subscription growth, partnering with the CMO and analytics teams to test solutions and scale the business.

The role focuses on merchandising, storefront optimization, conversion, and retention, with accountability for metrics like conversion rate, revenue per