Director of Digital CX & Adoption (B2B)

Gemaire Distributors; Deerfield Beach (FL); On-site; USD 150,000 - 210,000; Full time

Job summary

Gemaire Distributors seeks a Director of Digital Customer Experience & Adoption to lead the transformation of the end-to-end customer journey. You will partner across Sales, Operations, Marketing, Product and Data to make digital interactions easier and more valuable while driving self-service adoption.

The role focuses on measurable outcomes—digital revenue, usage, loyalty, and productivity—rather than traditional marketing or website management.

Qualifications

• Seven or more years of progressive experience in B2B digital commerce or digital customer experience.
• Proven ability to influence cross-functional stakeholders without direct authority.
• Experience improving customer journeys and adoption of digital products.
• Exposure to B2B distribution, wholesale, or contractor services.
• Strong analytical and executive presentation skills.

Responsibilities

• Lead a multi-year digital customer experience and adoption strategy.
• Develop programs to increase usage of self-service channels and digital purchasing.
• Collaborate with Sales, Operations, Marketing, Product, Data, and Technology.
• Equip field teams with tools, playbooks, and training to drive adoption.
• Represent the voice of the customer in roadmap planning and prioritization.
• Build an executive scorecard to measure digital revenue, engagement, and retention.

Skills

Digital transformation

Sales enablement

Customer adoption

Executive communication

Data-driven decisions

Education

Bachelor’s degree in Business/related field

Tools

Salesforce CRM

CRM workflows

Job description

Gemaire Distributors seeks a Director of Digital Customer Experience & Adoption to lead the transformation of the end-to-end customer journey. You will partner across Sales, Operations, Marketing, Product and Data to make digital interactions easier and more valuable while driving self-service adoption.

The role focuses on measurable outcomes—digital revenue, usage, loyalty, and productivity—rather than traditional marketing or website management.