Director of Digital Commerce & Customer Experience

NFM; Des Moines (IA); Hybrid; USD 170,000 - 230,000; Full time

Benefits offered by this job

Same day pay

Competitive pay

Inclusive culture

Health, dental, vision, life Insurance

Paid holidays and PTO

Staff discount

Career development opportunities

Volunteer opportunities

Tuition Reimbursement

401(k) with Berkshire Stock option

Job summary

Nebraska Furniture Mart (NFM) is seeking a strategic, customer-focused leader to own the performance, roadmap, and growth of our ecommerce business. As Director, Digital Commerce & Customer Experience, you will drive online revenue, digital performance, and a seamless omnichannel experience, reporting to the Chief Merchandising Officer and partnering across teams.

This hybrid role requires residence within commuting distance to a location in NE, IA, MO, KS, or TX.

Qualifications

• 8-10+ years in digital commerce, ecommerce or related leadership
• Bachelor's Degree in Marketing or related field or equivalent
• Proven track record improving online performance and customer experience
• Experience owning ecommerce revenue performance, forecasting, or P&L
• Leads cross-functional work across merchandising, marketing, product, analytics, and tech
• Strong ecommerce KPIs, experimentation, SEO, and roadmap prioritization
• Ability to influence, simplify complex work, and lead change in a fast-paced setting
• Retail or omnichannel experience preferred
• Pre-employment screening includes motor vehicle and criminal background check

Responsibilities

• Own the ecommerce business strategy, digital roadmap, and site experience to drive revenue, profitability, and engagement.
• Lead metrics for online revenue, profit, conversion, AOV, traffic, and customer engagement; identify growth opportunities.
• Cross-functional leadership across merchandising, marketing, product, analytics, operations and technology.
• Champion experimentation, personalization, and continuous optimization across the customer journey.
• Provide financial leadership for ecommerce including planning, forecasting, and performance reporting.
• Shape a high-performing online journey across browse, product detail, cart and checkout.
• Foster clear accountability and operating rhythms to accelerate execution and outcomes.

Skills

Digital commerce leadership

Strategic thinking

Cross-functional leadership

Customer experience

Ecommerce KPIs

SEO & experimentation

Forecasting & P&L

Influence & change management

Education

Bachelor's Degree in Marketing or related field

Job description

Nebraska Furniture Mart (NFM) is seeking a strategic, customer-focused leader to own the performance, roadmap, and growth of our ecommerce business. As Director, Digital Commerce & Customer Experience, you will drive online revenue, digital performance, and a seamless omnichannel experience, reporting to the Chief Merchandising Officer and partnering across teams.

This hybrid role requires residence within commuting distance to a location in NE, IA, MO, KS, or TX.