Director of Agentic Commerce GTM & Partnerships

Visa; Foster City (CA); On-site; USD 180,000 - 300,000; Full time

Job summary

Visa is seeking a Director of Agentic Commerce GTM to lead the commercialization of one of its most strategic growth areas. You will define go-to-market strategy, engagement with clients, sales enablement, partnerships, and ecosystem expansion to drive adoption of agentic commerce capabilities globally.

You will work across Product, Sales, Partnerships, and Regional teams to translate emerging technologies into scalable business opportunities, engaging fintechs and technology partners, and

Qualifications

• Experience in creating vision statements and setting product goals.
• Experience in defining product strategy.
• Experience in product design.
• Experience in customer discovery and the design of new products based on that discovery.
• Experience in product execution.
• Experience in defining and leading plans to achieve product goals.
• Experience working in Agile frameworks and matrixed organizations.
• Experience in process or core banking best practices.
• Experience recruiting, growing, retaining, and leading technical talent.
• Experience collaborating in global, cross-functional team

Responsibilities

• Develop and execute go-to-market strategies for Visa's Agentic Commerce initiatives across commercial payments, money movement, treasury, procurement, embedded finance, and other CMS use cases.
• Translate new products and capabilities into clear value propositions, client narratives, and commercialization plans.
• Define priority customer segments, target markets, and market-entry strategies.
• Partner with Product and Regional teams to drive adoption and revenue growth, developing scalable GTM playbooks for use across regions and segments.
• Use adoption metrics, customer feedback, and market signals to refine GTM strategies.
• Support strategic client engagements, workshops, executive briefings, and industry events.
• Develop client narratives, competitive positioning, solution messaging, and supporting materials.
• Work with regional GTM leaders to identify customer priorities, adoption barriers, market-specific opportunities, lighthouse clients, pilots, and commercialization pathways.
• Work with Product and Solutioning teams to assess product gaps, market readiness, and client adoption pathways.
• Gather customer feedback and field insights to inform product priorities and roadmap direction.
• Facilitate ideation workshops with design partners, Design, and Product Management to develop new solutions.
• Work with the Partnerships team to evaluate emerging participants, including agentic platforms, fintechs, and payment facilitators, and identify opportunities to extend Visa's capabilities through partnerships and integrations.
• Represent Visa in client meetings, industry forums, conferences, and strategic discussions, reinforcing Visa's leadership in agent-enabled payments and commerce.

Skills

Vision statements

Product goals

Product strategy

Product design

Customer discovery

Product execution

Lead plans

Agile frameworks

Cross-functional collaboration

Global teamwork

Education

Bachelor's Degree

Advanced Degree (MBA/JD/MD)

PhD

Job description

Visa is seeking a Director of Agentic Commerce GTM to lead the commercialization of one of its most strategic growth areas. You will define go-to-market strategy, engagement with clients, sales enablement, partnerships, and ecosystem expansion to drive adoption of agentic commerce capabilities globally.

You will work across Product, Sales, Partnerships, and Regional teams to translate emerging technologies into scalable business opportunities, engaging fintechs and technology partners, and