Director, Marketing Operations & Growth Enablement

Socket.dev

San Francisco (CA)

Hybrid

USD 220,000 - 330,000

Full time

14 days+

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Job summary

Zendesk is seeking a Director of Marketing Operations to lead the Marketing Strategy & Operations team and scale the systems, processes, and operating rhythm that enable rapid, high‑quality marketing delivery across funnel operations, campaign execution, journey orchestration, and technology.

You will own the operating model, roadmap, and governance, design end‑to‑end funnel processes, manage CRM and marketing automation ecosystems, and partner with cross‑functional teams to align priorities and

Qualifications

Lead the Marketing Operations function across funnel operations, campaign execution, journey orchestration, marketing technology, and process/workflow optimization.
Own the operating model and roadmap for marketing operations, balancing near‑term execution with scalable capabilities, governance, and continuous improvement.
Design end‑to‑end funnel processes including intake, lead/account management, scoring, routing, lifecycle progression, Sales handoff, and feedback loops.
Set strategy and governance for the marketing technology ecosystem, including marketing automation, CRM integrations, data quality, and workflow tooling.
Partner with Marketing, Sales/Revenue Operations, Product, Engineering, Finance, and regional teams to align priorities, dependencies, service levels, and business outcomes.
Use automation and AI thoughtfully to improve campaign velocity, operational efficiency, decision quality, and stakeholder self‑service while maintaining controls.
Establish performance visibility for operational health, including funnel conversion, execution quality, process adoption, data integrity, and time‑to‑value.

Responsibilities

Lead and develop a high‑performing Marketing Operations team spanning funnel operations, campaign operations, journey orchestration, marketing technology, and process/workflow optimization.
Own the operating model and roadmap for marketing operations, balancing near‑term execution with scalable capabilities, clear governance, and continuous improvement.
Design and optimize end‑to‑end funnel processes, including intake, lead and account management, scoring, routing, lifecycle progression, Sales handoff, and feedback loops.
Set the strategy and governance for the marketing technology ecosystem, including marketing automation, CRM integrations, audience activation, data quality, and workflow tooling.
Partner with Marketing, Sales/Revenue Operations, Product, Engineering, Finance, and regional teams to align priorities, dependencies, service levels, and business outcomes.
Use automation and AI thoughtfully to improve campaign velocity, operational efficiency, decision quality, and stakeholder self‑service while maintaining appropriate controls.
Establish performance visibility for operational health, including funnel conversion, execution quality, process adoption, data integrity, and time‑to‑value.
Translate complex operational and technical topics into clear recommendations for senior leaders and secure alignment on trade‑offs and investment.