Director, Marketing - Group Benefits Insurance

Amwins Connect; United States; Remote; USD 80,000 - 100,000; Full time

Job summary

An established industry player is seeking a Director of Marketing for Group Benefits Insurance. This pivotal role involves leading marketing strategies, supporting sales teams, and creating compelling content across various platforms. The ideal candidate will possess strong strategic thinking and project management skills, along with a passion for effective communication. Join a dynamic team dedicated to delivering exceptional marketing solutions in a competitive landscape, and leverage your expertise to drive success in a rapidly evolving industry. If you thrive in a challenging environment and are ready to make an impact, this opportunity is for you.

Benefits

Medical insurance

Vision insurance

401(k)

Paid maternity leave

Paid paternity leave

Tuition assistance

Disability insurance

Qualifications

• 7+ years in marketing with expertise in Group Benefits Insurance.
• Strong project management and organizational skills required.
• Exceptional writing and communication skills needed.

Responsibilities

• Lead marketing initiatives and support sales with tailored solutions.
• Develop and execute strategic marketing plans and campaigns.
• Manage a team to create impactful marketing materials.

Skills

Strategic Thinking

Writing Acumen

Project Management

Organizational Skills

Digital Marketing

Content Creation

Customer Service

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Journalism

Bachelor’s degree in Public Relations

Bachelor’s degree in Integrated Marketing Communications

Tools

Microsoft Office

HubSpot

Wrike

Job description

Director, Marketing - Group Benefits Insurance

Director, Marketing - Group Benefits Insurance

This range is provided by Amwins Connect. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$80,000.00/yr - $100,000.00/yr

Additional compensation types

Annual Bonus

Director, Marketing — Group Benefits Insurance

(remote)

Amwins Connect (“Connect”) is conducting a candidate search looking for a Director of Marketing with experience in Group Benefits Insurance.

Connect is now one of the largest group brokerage general agencies in the US with national distribution. By combining seven of our group benefits operating companies, we have created a business with over 100+ years of experience under the Amwins’ brand, Connect houses a comprehensive collection of group benefits products available for national distribution. Products include large and small group medical for fully insured and self-funded, dental, vision, lifelong-term insurance plans, specialty and captive programs, and third-party administrative services.

Connect’s parent is Amwins Group, the largest wholesale brokerage and group insurance administrator in the world with annual placed premiums more than $40B. We are privately held with the employees owning the majority stake. We have over 65 operating companies across 5 divisions, over 175+ locations around the world, and 7.5k employees. Amwins has expertise across a diversified mix of property, casualty, and group benefits products, and offers value-added services to support these products, including product development, underwriting, premium and claims administration, and actuarial services. Please visit our website at www.amwins.com.

Position Overview

Our firm believes strongly that marketing communications can give a competitive advantage to our employees and our business partners. This position exists to help advance our company’s vision primarily through division support and execution.

Qualified candidates must have strong strategic thinking skills, writing acumen, solid project management and organizational skills, passion for communications, and drive to meet high expectations of quality, teamwork and performance.

The Marketing Director position will report to our Vice President of Marketing for the Group Benefits Division, with a dotted line to the Division President.

Position requires marketing-based knowledge to provide our sales team and brokers with tailored employee benefit marketing solutions for fully insured, self-funded and ancillary programs across all benefit lines.

Responsibilities

Marketing Planning & Execution

• Serve as a key liaison for all Amwins Connect marketing initiatives.
• Support the development and execution of strategic marketing plans and tactics.
• Thoughtfully use a strong understanding of internal stakeholder needs and the ability to deliver effective marketing, communication, and sales tools in a timely manner.
• Lead and manage a team of direct reports and internal partners to develop and execute impactful campaigns and promotions that engage and motivate our audience.
• Sales SupportCollaborate closely with Market Leaders to provide comprehensive support to the field sales team. Responsibilities include:
• Development of sales campaigns.
• Creation of sales collateral.
• Design and production of PowerPoint presentations.
• Coordination of event marketing and logistics.
• Support for social media initiatives.
• Digital Marketing Expertise Drive effective lead and client acquisition online.
• Build engaging, industry-relevant content to drive interest and leads through social media, emails and the website.
• Website ManagementContribute to the planning, maintenance, and content management of the Amwins Connect website to ensure information is accurate, engaging, and up to date.
• Content Creation & EditingPartner with the marketing and communications team to write and edit content across various platforms, including the intranet, internal newsletters, sales materials, and more.
• Use exceptional writing and proofreading skills with keen attention to detail.

Qualifications

• Bachelor’s degree in marketing, journalism, public relations, or integrated marketing communications.
• Not less than 7 years professional experience
• Microsoft Office including Word, Excel & PowerPoint (may be asked to provide work examples)
• Experience with HubSpot or other email marketing tools.
• Experience with Wrike or other project management platforms.
• Well-developed oral and written communication skills.
• Excellent external and internal customer service mentality.
• Organized & ability to property prioritize.
• Willing to travel several times per year.
• Must be self-motivated with the ability to work under pressure.
• Possess the ability and inclination to see things others do not and take corrective action.

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing, Advertising, and Design

• Industries

  Insurance, Insurance Agencies and Brokerages, and Insurance Carriers

Referrals increase your chances of interviewing at Amwins Connect by 2x

Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

Paid maternity leave

Paid paternity leave

Tuition assistance

Disability insurance

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