Director, GTM Strategy & Growth (B2B Ecommerce)

Staples; Lincolnshire (IL); Presencial; USD 140.000 - 230.000; Jornada completa

Descripción de la vacante

Quill’s Digital Team is reimagining how we serve small and mid-sized businesses with insights and innovation. The Director of Go-to-Market Strategy & Business Planning will lead end-to-end GTM for our B2B e-commerce business, partnering with Merchandising, Growth Marketing, Brand & Creative, Loyalty, Sales, and Finance to translate plans into cohesive marketing execution.

This leader owns the 52-week promotional calendar and drives cross-functional alignment to ensure customer stories come to

Formación

• 10+ years of progressive experience in B2B e-commerce, marketing strategy, or business planning.
• 5+ years of leadership experience managing cross-functional teams or programs.
• Proven success developing integrated go-to-market plans that drive measurable business results.
• Strong understanding of merchandising, digital marketing, and promotional strategy within a B2B context.
• Analytical and data-driven approach to decision-making.
• Excellent communication, influencing, and project management skills.

Responsabilidades

• Develop and lead Quill’s GTM strategy for category launches, brand initiatives, and seasonal campaigns across all B2B channels.
• Translate merchandising and pricing strategies into actionable go-to-market plans that deliver revenue and margin growth.
• Partner with leadership to align GTM plans with growth targets and strategic priorities.
• Build, manage, and optimize the 52-week promotional and marketing calendar.

Conocimientos

Marketing strategy

Business planning

Cross-functional leadership

Data-driven

Communication

Educación

Bachelor’s degree in Marketing or Business

MBA preferred

Descripción del empleo

Quill’s Digital Team is reimagining how we serve small and mid-sized businesses with insights and innovation. The Director of Go-to-Market Strategy & Business Planning will lead end-to-end GTM for our B2B e-commerce business, partnering with Merchandising, Growth Marketing, Brand & Creative, Loyalty, Sales, and Finance to translate plans into cohesive marketing execution.

This leader owns the 52-week promotional calendar and drives cross-functional alignment to ensure customer stories come to