Director, GTM Product Marketing - Service Cloud

Leadout Capital; Bellevue (WA); On-site; USD 180,000 - 240,000; Full time

Job summary

Leadout Capital is seeking an experienced Director of Product Marketing (GTM Service Cloud) to own the go-to-market strategy for our Service offerings, including Agentforce and Service Cloud. You will translate customer and sales needs into compelling marketing programs, enablement content, and launch plans.

You will lead a team of product marketers, partner with product and sales, and drive global scale initiatives while measuring performance against defined metrics.

Qualifications

• 8+ years of experience in product marketing, sales, or go-to-market roles.
• Proven ability to lead and inspire a marketing team.
• Strong communication and storytelling skills for executive audiences.
• Ability to present confidently to executives, cross-functional partners, and customers.
• Self-starter who can navigate a complex, fast-moving, multi-geography organization.

Responsibilities

• Own the go-to-market strategy for the core Service business across Agentforce, Service Cloud, and Contact Center.
• Act as the voice of sales, translating needs to marketing, enablement, product, and field teams.
• Be the go-to-market expert for Service for internal stakeholders, executives, and the field.
• Own competitive strategy and enablement for Service.
• Lead cross-functional annual and quarterly GTM planning.
• Build the product enablement strategy, including sales plays, pitch decks, and training material.
• Drive launch strategy and execution for key Service product launches, including major events like Dreamforce.
• Partner with product teams on pricing and packaging strategy.
• Scale programs globally with regional PMMs; work with analysts on positioning.
• Create and deliver content, webinars, blogs, events, and customer stories.
• Present to audiences from customer meetings to keynote stages.
• Track and report on sales and marketing performance against clear metrics.
• Inspire a team of product marketers with GTM expertise.

Skills

Go-to-market strategy

Team leadership

Strong communication

Executive presenting

Growth mindset

Data analytics

Sales alignment

Service industry knowledge

Tools

Salesforce

AI tools

Job description

Leadout Capital is seeking an experienced Director of Product Marketing (GTM Service Cloud) to own the go-to-market strategy for our Service offerings, including Agentforce and Service Cloud. You will translate customer and sales needs into compelling marketing programs, enablement content, and launch plans.

You will lead a team of product marketers, partner with product and sales, and drive global scale initiatives while measuring performance against defined metrics.