Director, Digital Growth & Customer Experience

Family Express Corporation; Valparaiso (IN); On-site; USD 120,000 - 180,000; Full time

Job summary

Family Express Corporation is seeking a Director of Digital Marketing in Valparaiso, IN to lead digital customer experiences across web, app, CRM, loyalty, and digital ads. This in-office role requires strategic leadership, P&L ownership, and a proven record of growing digital and off-premise sales through integrated channels.

You will partner with multiple functions to translate business goals into cohesive digital strategies, optimize performance, and guide the digital marketing roadmap and

Qualifications

• Bachelor’s degree or higher in a related field.
• 7+ years in digital marketing, customer engagement, CRM, loyalty.
• 3+ years of leadership experience.
• Experience leading digital strategy across multiple customer-facing platforms.

Responsibilities

• Oversee digital marketing strategy for web, mobile app, CRM, loyalty, social media, digital ads, and digital commerce.
• Own P&L for digital and off-premise channels; drive revenue growth and profitability.
• Provide leadership for the digital customer experience and cross-functional collaboration.
• Guide the Center of Excellence and align initiatives with leadership.
• Develop and maintain the digital marketing roadmap and performance metrics.

Skills

Digital marketing

Customer engagement

CRM

Loyalty

Leadership

Cross-functional collaboration

Education

Bachelor’s Degree in Marketing, Business, Communications, or related discipline

Graduate degree in Marketing, Business, Digital Media, or related field

Tools

CRM platforms

Digital analytics

Job description

Family Express Corporation is seeking a Director of Digital Marketing in Valparaiso, IN to lead digital customer experiences across web, app, CRM, loyalty, and digital ads. This in-office role requires strategic leadership, P&L ownership, and a proven record of growing digital and off-premise sales through integrated channels.

You will partner with multiple functions to translate business goals into cohesive digital strategies, optimize performance, and guide the digital marketing roadmap and