Director, AI-First Sales Enablement

IANS; Boston (MA); Hybrid; USD 180,000 - 200,000; Full time

Job summary

IANS is hiring a Director of Sales Enablement in Boston. Hybrid work requires a minimum of three days onsite per week at our Boston office. Salary ranges from $180,000 to $200,000 plus bonus.

The role leads a three-dimension enablement program—buyer personas, product knowledge, and MEDDPICC-anchored selling skills—for Sales Managers, Account Executives, and Account Managers, partnering with Marketing, Product, and RevOps.

Qualifications

• Bachelor's degree required; advanced degree is a plus.
• 8+ years in sales enablement, sales leadership, or sales training.
• Experience building or scaling enablement from the ground up.
• Proficient with MEDDPICC or similar qualification methodology.
• Experience with enablement/LMS tooling and KPI dashboards.

Responsibilities

• Own the enablement curriculum across buyer personas, product launches, and MEDDPICC selling skills.
• Lead and certify the enablement team across dimensions before each rollout.
• Build the AI-first enablement engine and content workflows.
• Partner with RevOps to measure knowledge, behavior, and outcomes; report to leadership.
• Manage the enablement team, including Sales Trainers and external coaches.

Skills

AI-first leader

MEDDPICC

Instructional design

KPI dashboards

Cross-functional PM

LMS tooling

AI-enabled content workflows

MEDDPICC / MEDDIC cert

Education

Bachelor's degree

Job description

IANS is hiring a Director of Sales Enablement in Boston. Hybrid work requires a minimum of three days onsite per week at our Boston office. Salary ranges from $180,000 to $200,000 plus bonus.

The role leads a three-dimension enablement program—buyer personas, product knowledge, and MEDDPICC-anchored selling skills—for Sales Managers, Account Executives, and Account Managers, partnering with Marketing, Product, and RevOps.